Weslaco, TX Airbnb Market Data, Statistics, and Occupancy Rates

Weslaco Short-Term Rental Market Overview

Weslaco, TX is a small short-term rental market in the Rio Grande Valley with just 24 active Airbnb listings and an average annual revenue of $10,669 per property. While home values averaging $268,947 keep the barrier to entry relatively accessible, an ADR of $100—well below the $276 Texas state average—and a 38% occupancy rate signal that demand remains modest. The market has seen significant listing growth at 186% year-over-year, which warrants caution as supply may be outpacing traveler demand in this area.

Key Market Statistics

According to Rabbu market data, the Weslaco short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Weslaco

Investors may consider Weslaco for its low entry costs relative to the broader Texas market, though the limited demand profile calls for careful, property-specific evaluation.

Expert Market Assessment

"Weslaco currently presents limited investment potential for short-term rentals, reflected in its ROI score of 28 out of 100. Revenue-to-price ratios and occupancy stability both sit below average, meaning most properties will struggle to generate strong cash flow without a differentiated strategy. Seasonality is pronounced—December ($1,322) and July ($1,126) carry the bulk of annual earnings, while January through May and September hover in the $665–$734 range, creating uneven cash flow. Investors who can source properties well below market value or cater to niche demand segments like Winter Texans may find selective opportunities, but broad-based returns are hard to justify at current performance levels."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Weslaco

Average revenue by month in Weslaco

Revenue in Weslaco follows a pronounced seasonal curve, peaking in December at $1,322 and bottoming out in January at $665—a nearly 2x spread that investors need to plan around for cash-flow management. Secondary peaks in July ($1,126) and November ($1,052) provide some mid-year relief, while March's $1,004 likely reflects Winter Texan activity and Spring Break demand.

Active Airbnb listings by property size in Weslaco

Weslaco's 24 active listings are concentrated in just two property sizes: 10 two-bedroom and 8 three-bedroom units. The absence of studios, one-bedroom, or larger four-plus bedroom listings could signal either lack of demand for those configurations or an underserved niche worth investigating.

Average daily rate (ADR) by property size in Weslaco

Three-bedroom properties command $113 per night compared to $92 for two-bedrooms, a 23% premium that may justify the added acquisition cost for investors seeking higher nightly rates. Both figures remain well below the $276 Texas state ADR average, underscoring the market's value-oriented guest profile.

Average RevPAN by property size in Weslaco

RevPAN is relatively close between the two property sizes, with three-bedrooms at $40 and two-bedrooms at $37. The narrow $3 gap suggests that while three-bedroom units earn more per night, lower occupancy (36% vs. 40%) partially offsets their ADR advantage.

Average occupancy rates by property size in Weslaco

Two-bedroom properties lead with a 40% occupancy rate, while three-bedroom units trail slightly at 36%. For investors prioritizing consistent booking volume and cash-flow predictability, the smaller units may offer a marginal edge despite lower nightly rates.

Average monthly revenue by property size in Weslaco

Three-bedroom listings generate $1,095 per month on average—roughly 28% more than the $855 earned by two-bedroom properties. This gap means the higher ADR on three-bedrooms more than compensates for their slightly lower occupancy, making them the stronger revenue performers in absolute terms.

Average annual revenue by property size in Weslaco

At $13,149 annually, three-bedroom properties outpace two-bedrooms ($10,269) by nearly $2,900 per year. Investors evaluating return potential should weigh this revenue difference against the incremental purchase and maintenance costs of a larger property to determine which configuration pencils out better.

Most common amenities for Airbnb listings in Weslaco

Kitchen, parking, and self check-in each appear in 96% of Weslaco listings, making them essentially baseline requirements. Washer (79%), dryer (75%), and backyard access (63%) round out the top amenities, while pool availability is extremely rare at just 4%—a potential differentiator for properties that offer one.

Understanding Weslaco's ROI Score: 28/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Weslaco's ROI score of 28 out of 100 places it in the "Limited" investment potential band, driven by below-average marks across revenue-to-price ratio, occupancy stability, and market growth trend—only supply/demand balance registers as average. This score suggests that while entry costs are low, the revenue generated by most properties may not justify the investment without a highly targeted strategy. Investors interested in this market should pair this data with thorough local regulatory research and property-level underwriting to identify any outlier opportunities.

Short-Term Rental Regulations in Weslaco

Understanding local STR regulations is essential before investing in Weslaco. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Weslaco, TX should verify whether a local STR permit or business registration is required by contacting the City of Weslaco's planning or permitting department. Texas does not impose a statewide STR licensing framework, so requirements are set at the municipal level.

Key Restrictions

Common restrictions that may apply include occupancy limits based on property size, noise and nuisance ordinances, parking requirements for guests, and any HOA covenants that could limit or prohibit short-term rental activity. Investors should confirm local zoning compatibility before purchasing a property for STR use.

Tax Obligations

Texas imposes a 6% state hotel occupancy tax on short-term rentals, and Weslaco and Hidalgo County may levy additional local hotel occupancy taxes. Major booking platforms typically collect and remit state taxes on behalf of hosts, but operators should verify local tax obligations directly with the city and county.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Weslaco can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Weslaco's STR market is likely to face headwinds as the rapid influx of new listings (186% YoY growth) puts pressure on already-thin occupancy and revenue figures. Seasonal patterns suggest December and July will continue to anchor earnings, but off-peak months like January and February may dip below $700 in average monthly revenue. Investors should anticipate occupancy hovering in the 35–40% range unless demand drivers—such as increased regional tourism or cross-border commerce—materially improve. Any ADR gains are likely to be marginal, perhaps 1–3%, given the market's budget-oriented positioning."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Weslaco, TX

What is the average Airbnb occupancy rate in Weslaco?

The average Airbnb occupancy rate in Weslaco is currently 38%, which is slightly above the Texas state average of 33%. Two-bedroom properties tend to see higher occupancy at around 40%, while three-bedroom units average about 36%. These figures reflect overall market performance and individual results will vary based on pricing, property quality, and guest reviews.

How much do Airbnb hosts make in Weslaco?

On average, Airbnb hosts in Weslaco earn approximately $889 per month or $10,669 per year based on trailing 12-month booking data. Three-bedroom properties tend to outperform, bringing in roughly $1,095 per month ($13,149 annually), while two-bedroom listings average about $855 per month ($10,269 annually). Actual earnings depend on factors like location within the city, amenities offered, and how effectively the property is priced and marketed.

Is Weslaco a good market for Airbnb investment?

Weslaco currently carries a Rabbu ROI Score of 28 out of 100, indicating limited investment potential based on available data. Key challenges include a below-average revenue-to-price ratio and below-average occupancy stability. That said, the market's low home values ($268,947 average) and small supply of just 24 listings could present selective opportunities for investors who can acquire properties at a discount or target underserved traveler segments. Thorough property-level analysis and local regulatory research are essential before committing.

What is the average daily rate (ADR) for Airbnb in Weslaco?

The average daily rate for Airbnb listings in Weslaco is $100, which is significantly below the Texas state average of $276. Three-bedroom properties command a higher ADR of approximately $113, while two-bedroom units average around $92. The lower ADR reflects the market's budget-friendly positioning relative to larger Texas cities.

Are short-term rentals legal in Weslaco?

Short-term rentals generally operate in Weslaco, TX, but local regulations and permit requirements can change. Prospective hosts should check with the City of Weslaco's planning department and review any applicable HOA rules before listing a property. Texas state hotel occupancy taxes apply, and additional local taxes may also be required.

When is peak season for Airbnb in Weslaco?

Peak season for Airbnb in Weslaco falls in December, when average monthly revenue reaches $1,322, followed by July at $1,126 and November at $1,052. March also sees a notable bump to $1,004, likely tied to Spring Break and seasonal migration patterns. The slowest months are January ($665) and February ($721), creating a roughly 2x spread between peak and off-peak revenue.

How many Airbnbs are there in Weslaco?

As of April 2026, there are 24 active Airbnb listings in Weslaco. The market has experienced significant growth, with active listings increasing 186% year-over-year. Supply is concentrated in two-bedroom (10 listings) and three-bedroom (8 listings) properties, with limited representation of other sizes.

How is Airbnb revenue calculated in Weslaco?

The annual and monthly revenue figures for Weslaco are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Weslaco market
• Average daily rates, occupancy rates, and RevPAN metrics by property size
• Monthly and annual revenue figures based on trailing 12-month booking data
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations and tax requirements are subject to change; always verify with municipal authorities before investing.