West Hollywood, CA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

37 / 100

West Hollywood presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

West Hollywood Short-Term Rental Market Overview

West Hollywood stands out as a premium short-term rental market where high daily rates — averaging $554, right in line with the California state average — pair with a compact inventory of just 133 active listings. Average annual revenue clocks in at $62,157 across all property types, though larger homes dramatically outperform that figure. The market's appeal to entertainment, nightlife, and luxury-seeking travelers creates genuine demand, but elevated home values near $1.84M and below-average occupancy stability mean investors need to be deliberate about property selection and pricing strategy.

Key Market Statistics

According to Rabbu market data, the West Hollywood short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 133
Average Daily Rate (ADR) vs. $551 state avg. $554
Average Occupancy Rate vs. 43% state avg. 46%
RevPAN ADR * Occupancy Rate $257
Average Monthly Revenue Historical 12-month average $5,179
Average Annual Revenue Historical 12-month average $62,157

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider West Hollywood

West Hollywood draws investor attention for its proximity to Hollywood entertainment hubs, luxury traveler demand, and strong ADR premiums on multi-bedroom properties — though high entry costs and growing supply require careful underwriting.

Key investment factors

  • Premium ADR of $554 reflects strong willingness to pay among guests visiting LA's entertainment corridor
  • 3- and 4-bedroom properties generate $184K–$187K in annual revenue, offering outsized returns for the right property
  • Compact market with only 133 active listings keeps direct competition more manageable than neighboring LA neighborhoods
  • Year-round tourism and business travel tied to entertainment, dining, and nightlife sustains baseline demand
  • Listing supply growth of 107% YoY signals rising investor interest but also increasing competition

Expert Market Assessment

"West Hollywood presents a competitive opportunity where strong nightly rates and premium guest appeal are counterbalanced by high acquisition costs and a tightening supply-demand picture. Seasonality is pronounced: July revenue peaks near $7,018 per month on average, while January dips to about $4,012 — a spread of roughly 75%. Investors targeting 3- or 4-bedroom properties stand to capture the best absolute returns, but the overall occupancy rate of 46% and below-average occupancy stability suggest that consistent bookings require active management and sharp positioning. This market rewards operators who can command premium nightly rates and maintain bookings through shoulder months."

— Rabbu Market Analysis Team

Understanding West Hollywood's ROI Score: 37/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor West Hollywood Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

West Hollywood's ROI score of 37 out of 100 places it in the "Competitive Opportunity" band — meaning strong demand exists, but elevated home prices and growing supply make deal selection critical. The revenue-to-price ratio scores average given the gap between $62K in typical annual revenue and $1.84M average home values, while occupancy stability and supply/demand balance both land below average, reflecting seasonal softness and a 107% year-over-year surge in new listings. Pairing this data with thorough local regulatory research and targeting higher-revenue property sizes will be essential for investors seeking to make the numbers work.

Short-Term Rental Regulations in West Hollywood

Understanding local STR regulations is essential before investing in West Hollywood. Here's the current regulatory landscape:

Permit Requirements

The City of West Hollywood, California generally requires hosts to obtain a short-term rental permit or business license before listing a property. Investors should verify current registration requirements directly with the city's planning and licensing departments, as rules can evolve.

Key Restrictions

Common restrictions in markets like West Hollywood may include occupancy limits, minimum stay requirements, noise and nuisance ordinances, parking provisions, and caps on the number of permitted rentals. HOA rules can impose additional limitations, so investors should review any applicable covenants before purchasing.

Tax Obligations

Short-term rental operators in California are typically subject to transient occupancy taxes and may owe state and local sales taxes. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but it's important to confirm compliance with both West Hollywood and California state tax obligations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in West Hollywood can provide current regulatory guidance.

Short-Term Rental Financing for West Hollywood

Financing an Airbnb investment in West Hollywood requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a West Hollywood Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, West Hollywood's STR market is likely to track its established seasonal pattern, with summer months continuing to drive the bulk of revenue and softer winters requiring competitive pricing. ADR may hold steady or tick up 1–3% given the market's premium positioning, though occupancy could remain in the 44–50% range market-wide without meaningful new demand catalysts. Listing supply grew 107% year over year, so increased competition is a real factor — investors who differentiate through amenities, design, and dynamic pricing will be better positioned. Rabbu estimates that selective deal sourcing on larger properties could still yield attractive returns, but broad market conditions favor experienced operators."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in West Hollywood, CA

What is the average Airbnb occupancy rate in West Hollywood?
The average occupancy rate for active Airbnb listings in West Hollywood is currently 46%, which edges above the California state average of 43%. Occupancy varies meaningfully by property size — studios and 3-bedroom homes lead at 58% and 60% respectively, while larger 6+ bedroom properties sit around 33%. Overall, expect moderate occupancy that rewards strong pricing and guest experience.
How much do Airbnb hosts make in West Hollywood?
Based on the trailing 12 months of booking data, the average Airbnb host in West Hollywood earns approximately $5,179 per month or $62,157 annually across all property sizes. However, revenue varies dramatically by size: 1-bedroom units average around $32,439 per year, while 4-bedroom properties can generate roughly $186,656 annually. Property quality, amenities, and pricing strategy all influence where individual hosts land within that range.
Is West Hollywood a good market for Airbnb investment?
West Hollywood is a competitive STR market with strong nightly rates ($554 ADR) and genuine demand from tourists and entertainment industry visitors. Its ROI score of 37 out of 100 reflects the tension between high revenue potential and steep entry costs — average home values sit near $1.84M. Investors who source deals selectively, particularly in the 3- to 4-bedroom segment, may find attractive cash-on-cash returns, but the market demands careful underwriting and active management.
What is the average daily rate (ADR) for Airbnb in West Hollywood?
The current average daily rate across all active Airbnb listings in West Hollywood is $554, essentially matching the California state average of $551. ADR scales significantly with property size: studios average $172 per night, 1-bedrooms around $201, 2-bedrooms $457, and 3-bedroom properties command $1,327 per night. Larger homes offer substantial rate premiums that can offset lower occupancy.
Are short-term rentals legal in West Hollywood?
Short-term rentals do operate in West Hollywood, but the city has specific permitting and licensing requirements that hosts must comply with. Regulations can include permit caps, minimum stay rules, and other restrictions. Investors should consult the City of West Hollywood's planning department and review California state guidelines before purchasing a property for STR use, as rules may change over time.
When is peak season for Airbnb in West Hollywood?
Peak season in West Hollywood runs through the summer months, with July topping the charts at approximately $7,018 in average monthly revenue and August close behind at $6,751. June also performs well at $5,895. The slowest months are January ($4,012) and February ($4,462), creating a clear seasonal swing that investors should factor into cash-flow planning.
How many Airbnbs are there in West Hollywood?
As of April 2026, there are 133 active Airbnb listings in West Hollywood. One-bedroom properties make up the largest share with 63 listings, followed by 2-bedrooms (25) and 4-bedrooms (17). The relatively small total supply means the market isn't oversaturated, though year-over-year listing growth of 107% signals increasing competition.
How is Airbnb revenue calculated in West Hollywood?
The annual and monthly revenue figures shown for West Hollywood are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the West Hollywood market
  • Occupancy rates, average daily rates, and RevPAN trends by property size
  • Monthly and annual revenue estimates based on trailing 12-month booking data
  • Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
  • Data aggregated from Rabbu proprietary analytics and third-party providers for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations and permit requirements may change; investors should verify current rules with the City of West Hollywood before purchasing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.

Next Steps

Ready to invest in West Hollywood's short-term rental market? Take action with these resources:

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