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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
West Lafayette offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
West Lafayette's short-term rental market is closely tied to Purdue University, creating a demand pattern that rewards investors who understand the academic calendar and event-driven travel. With 82 active Airbnb listings, an average daily rate of $163, and annual revenue averaging $28,629, the market remains compact enough that well-positioned properties can capture meaningful share. An ROI score of 63 out of 100 places this market in "Attractive Opportunity" territory, supported by above-average occupancy stability and a revenue-to-price ratio that holds up despite average home values of $507,628.
According to Rabbu market data, the West Lafayette short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 82 |
| Average Daily Rate (ADR) | vs. $290 state avg. | $163 |
| Average Occupancy Rate | vs. 32% state avg. | 31% |
| RevPAN | ADR * Occupancy Rate | $49 |
| Average Monthly Revenue | Historical 12-month average | $2,385 |
| Average Annual Revenue | Historical 12-month average | $28,629 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
West Lafayette attracts STR investors because of its predictable, university-driven demand cycle combined with a still-emerging supply landscape that creates room for differentiation.
Key investment factors
"West Lafayette represents a moderate-to-strong opportunity for investors comfortable with a university-driven demand cycle. The market's pronounced seasonality — revenue nearly triples from January's $1,255 to August's $4,068 — means operators need to price dynamically and budget for leaner winter months. Occupancy stability scores above average, which is encouraging and suggests that even off-peak bookings remain more reliable than many comparable-sized markets. The rapid 134% year-over-year growth in listings warrants monitoring, though the market's small absolute size means it hasn't reached saturation."
— Rabbu Market Analysis Team
Revenue follows a sharp seasonal curve peaking in August at $4,068 — more than 3× the January low of $1,255. The strongest corridor runs from July through October, aligning closely with Purdue's move-in period and football season, while winter months from December through February represent the softest stretch for operators.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,255 |
| February |
|
$1,949 |
| March |
|
$2,072 |
| April |
|
$2,130 |
| May |
|
$2,204 |
| June |
|
$2,352 |
| July |
|
$2,812 |
| August |
|
$4,068 |
| September |
|
$3,069 |
| October |
|
$2,785 |
| November |
|
$2,228 |
| December |
|
$1,701 |
Three-bedroom homes dominate the supply with 26 listings, followed by 1-bedrooms at 21 and 2-bedrooms at 14. Larger properties (4- and 5-bedroom) are underrepresented with just 11 and 5 listings respectively, which could signal opportunity for investors targeting group travel and family visits where competition is thinner.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
21 |
| 2 bedrooms |
|
14 |
| 3 bedrooms |
|
26 |
| 4 bedrooms |
|
11 |
| 5 bedrooms |
|
5 |
ADR roughly doubles from 1-bedroom units ($90) to 3-bedroom properties ($197), where it effectively plateaus — 4-bedrooms command $194 and 5-bedrooms actually dip to $175. The strongest price-per-bedroom premium sits in the 2-bedroom tier at $184, where the jump from 1-bedroom is significant without the higher acquisition costs of larger homes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$90 |
| 2 bedrooms |
|
$184 |
| 3 bedrooms |
|
$197 |
| 4 bedrooms |
|
$194 |
| 5 bedrooms |
|
$175 |
Two-bedroom properties deliver the highest RevPAN at $69, meaningfully outpacing 3-bedrooms ($56) and 1-bedrooms ($33). The drop-off is steep for larger configurations — 4-bedrooms earn $43 and 5-bedrooms just $30 — suggesting that the lower occupancy rates for bigger homes more than offset their higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$33 |
| 2 bedrooms |
|
$69 |
| 3 bedrooms |
|
$56 |
| 4 bedrooms |
|
$43 |
| 5 bedrooms |
|
$30 |
Smaller units stay busiest, with 2-bedrooms leading at 38% occupancy and 1-bedrooms close behind at 37%. Occupancy falls sharply as property size increases — 3-bedrooms drop to 28%, 4-bedrooms to 22%, and 5-bedrooms to just 17% — making cash-flow predictability significantly better for compact, well-located units.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
37% |
| 2 bedrooms |
|
38% |
| 3 bedrooms |
|
28% |
| 4 bedrooms |
|
22% |
| 5 bedrooms |
|
17% |
Despite lower occupancy, 4-bedroom properties lead in monthly revenue at $3,693, benefiting from group-stay premiums. Three-bedroom homes follow at $2,704, while 1-bedroom units trail at $1,053, underscoring how larger configurations can overcome occupancy gaps through higher per-booking revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,053 |
| 2 bedrooms |
|
$2,387 |
| 3 bedrooms |
|
$2,704 |
| 4 bedrooms |
|
$3,693 |
| 5 bedrooms |
|
$3,054 |
Four-bedroom homes generate the highest annual revenue at $44,327, followed by 5-bedrooms at $36,649 and 3-bedrooms at $32,458. However, when weighed against likely higher acquisition and maintenance costs, 2-bedroom properties at $28,651 annual revenue may offer the most efficient return profile given their superior RevPAN and occupancy rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$12,641 |
| 2 bedrooms |
|
$28,651 |
| 3 bedrooms |
|
$32,458 |
| 4 bedrooms |
|
$44,327 |
| 5 bedrooms |
|
$36,649 |
Parking dominates at 99% of listings — nearly universal and clearly expected by guests in this car-dependent market. Kitchen (93%), washer (90%), and dryer (89%) round out the essentials, while a workspace in 76% of listings signals that hosts are catering to longer stays and remote workers, a smart play for a university town.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
99% |
| Kitchen |
|
93% |
| Washer |
|
90% |
| Dryer |
|
89% |
| Self Check-in |
|
84% |
| Backyard |
|
81% |
| Workspace |
|
76% |
| Patio or Balcony |
|
66% |
| Outdoor Furniture |
|
60% |
| BBQ Grill |
|
54% |
| Pets |
|
22% |
| Hot Tub |
|
9% |
| Lake Access |
|
6% |
| Gym |
|
4% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | West Lafayette Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
West Lafayette's ROI score of 63 out of 100 lands it in the "Attractive Opportunity" band, driven primarily by above-average occupancy stability and an average revenue-to-price ratio that makes the economics workable despite home values averaging $507,628. Market growth trend and supply/demand balance both rate as average, reflecting the rapid influx of new listings (134% YoY growth) that could pressure returns if it continues unchecked. Pairing this score with a close look at local zoning rules and the Purdue event calendar will help investors time their entry and property selection effectively.
Understanding local STR regulations is essential before investing in West Lafayette. Here's the current regulatory landscape:
West Lafayette, Indiana may require short-term rental operators to obtain a local permit or register their property before listing. Investors should verify current requirements directly with the City of West Lafayette and Tippecanoe County, as regulations in Indiana can vary by municipality.
Common restrictions that may apply include occupancy limits based on property size, minimum stay requirements, noise and nuisance ordinances, and off-street parking mandates. HOA or neighborhood covenants can impose additional layers of limitation, so reviewing any applicable deed restrictions before purchasing is essential.
Indiana imposes state sales tax and county innkeeper's tax on short-term rental income, and platforms like Airbnb often collect and remit these on behalf of hosts. Investors should confirm their specific obligations with the Indiana Department of Revenue, as local rates in Tippecanoe County may apply on top of state-level taxes.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in West Lafayette can provide current regulatory guidance.
Financing an Airbnb investment in West Lafayette requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, expect West Lafayette's STR performance to remain anchored by Purdue's academic calendar and event schedule, with August and September continuing as the revenue high-water marks. ADR could see modest increases in the 2–4% range as supply growth (up 134% year-over-year in listing count) begins to stabilize and operators refine pricing. Occupancy is likely to hover around 29–33% on a market-wide basis, though properties that cater to visiting families, football weekends, and graduation periods should outperform that average. Investors entering now benefit from a market still early in its maturation cycle, though competition is rising quickly."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market snapshots; conditions may shift as supply and demand evolve. Local regulations, permitting requirements, and tax obligations are subject to change — always verify with the relevant authorities before investing.
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