West New York, NJ Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

61 / 100

West New York offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

West New York Short-Term Rental Market Overview

West New York, NJ presents an attractive short-term rental opportunity with 256 active Airbnb listings generating an average annual revenue of $36,586. Its ADR of $163 sits well below the $430 state average, yet the market's 36% occupancy rate edges past the state benchmark of 34%, suggesting steady demand at accessible price points. Proximity to Manhattan and the broader Hudson County metro area positions this market as a budget-friendly alternative for visitors seeking New York City access without Manhattan pricing.

Key Market Statistics

According to Rabbu market data, the West New York short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 256
Average Daily Rate (ADR) vs. $430 state avg. $163
Average Occupancy Rate vs. 34% state avg. 36%
RevPAN ADR * Occupancy Rate $58
Average Monthly Revenue Historical 12-month average $3,048
Average Annual Revenue Historical 12-month average $36,586

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider West New York

West New York appeals to investors seeking affordable entry into the North Jersey/NYC corridor with above-average occupancy stability and accessible property pricing relative to neighboring markets.

Key investment factors

  • Proximity to Manhattan drives consistent guest demand from tourists and business travelers seeking lower-cost stays
  • Above-average occupancy stability provides more predictable cash flow compared to many New Jersey STR markets
  • Average home values of $699,221 paired with $36,586 in annual revenue offer a reasonable revenue-to-price ratio for the NYC metro area
  • A 65% workspace amenity rate suggests meaningful weekday and remote-work demand beyond leisure travel
  • Larger properties (3–4 bedrooms) command significantly higher revenue, creating opportunity for investors targeting group and family stays

Expert Market Assessment

"With an ROI score of 61 out of 100, West New York represents a genuinely attractive entry point for STR investment in the competitive NYC metro corridor. Revenue follows a clear seasonal arc — February dips to just $1,344 per listing while October peaks near $3,998 — so investors should budget for meaningful income swings between winter and the May-through-October high season. The market's above-average occupancy stability is encouraging, though below-average marks on market growth trend and supply/demand balance suggest the rapid influx of new listings warrants close monitoring. Investors who target two-bedroom or larger properties and maintain competitive amenities are best positioned to capture the market's stronger revenue tiers."

— Rabbu Market Analysis Team

Understanding West New York's ROI Score: 61/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor West New York Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Below average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

West New York's ROI score of 61 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by above-average occupancy stability and a reasonable revenue-to-price ratio given its NYC-adjacent location. However, below-average scores on market growth trend and supply/demand balance reflect the rapid 156% surge in new listings, which could compress per-listing returns if supply continues to outpace demand. Pairing this data with thorough local regulatory research and a focus on higher-revenue property sizes will help investors make a well-informed entry decision.

Short-Term Rental Regulations in West New York

Understanding local STR regulations is essential before investing in West New York. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in West New York, New Jersey may be required to obtain a local permit or register their rental with the municipality. Investors should verify current requirements directly with West New York's town clerk or zoning office, as well as check any applicable New Jersey state-level registration obligations.

Key Restrictions

Common STR restrictions in New Jersey municipalities can include occupancy limits, minimum-stay requirements, noise ordinances, and parking regulations. Some areas also impose caps on the number of permits issued, and homeowner association rules may add another layer of limitations that investors need to review before purchasing a property.

Tax Obligations

Short-term rental hosts in New Jersey are generally subject to state sales tax and local occupancy taxes on stays under 90 days. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with a local accountant or the New Jersey Division of Taxation.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in West New York can provide current regulatory guidance.

Short-Term Rental Financing for West New York

Financing an Airbnb investment in West New York requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a West New York Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, we estimate West New York's ADR could see modest gains of 1–3% as the market matures and hosts optimize pricing strategies. Occupancy is likely to hold in the 34–38% range, supported by above-average stability in booking patterns. The 156% year-over-year growth in active listings signals rapidly expanding supply, which may temper revenue gains per listing unless demand keeps pace. Investors entering now should plan for competitive conditions and focus on differentiation through property quality and amenity selection."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in West New York, NJ

What is the average Airbnb occupancy rate in West New York?
The average Airbnb occupancy rate in West New York is currently 36%, which slightly outperforms the New Jersey state average of 34%. Occupancy varies by property size — studios lead at 41%, while 4-bedroom properties average around 29%. This above-average occupancy stability is one of the market's strengths for investors looking for consistent booking activity.
How much do Airbnb hosts make in West New York?
On average, Airbnb hosts in West New York earn approximately $3,048 per month and $36,586 per year based on trailing 12-month historical performance. Revenue varies significantly by property size: 1-bedroom listings average $23,598 annually, while 4-bedroom properties can generate up to $76,477 per year. Peak earning months like October can bring in nearly $3,998, while slower winter months like February may yield around $1,344.
Is West New York a good market for Airbnb investment?
West New York earns an ROI score of 61 out of 100, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and its strategic location near Manhattan, making it appealing for visitors seeking affordable alternatives to New York City lodging. However, investors should note below-average scores on market growth trend and supply/demand balance due to a 156% year-over-year increase in listings. Targeting larger properties and offering sought-after amenities like kitchens and workspaces can help maximize returns.
What is the average daily rate (ADR) for Airbnb in West New York?
The average daily rate for Airbnb listings in West New York is $163, which is significantly lower than the $430 New Jersey state average. ADR ranges from $95 for 1-bedroom units to $325 for 4-bedroom properties. Two-bedroom listings command a notable $293 ADR, offering a strong middle-ground option for investors seeking higher nightly rates without the larger capital outlay of bigger properties.
Are short-term rentals legal in West New York?
Short-term rentals operate in West New York, NJ, with 256 active Airbnb listings currently on the market. However, local regulations and permit requirements may apply, and these can change over time. Prospective investors should consult with West New York's municipal offices and review any applicable New Jersey state regulations to ensure full compliance before listing a property.
When is peak season for Airbnb in West New York?
Peak season in West New York runs roughly from May through October, with October delivering the highest average monthly revenue at $3,998 and September close behind at $3,906. The slowest months are January ($1,461) and February ($1,344). This seasonality creates a roughly 3x spread between peak and trough months, so investors should plan for meaningful income variation throughout the year.
How many Airbnbs are there in West New York?
As of April 2026, there are 256 active Airbnb listings in West New York. The market has experienced significant growth, with a 156% year-over-year increase in active listings. One-bedroom units dominate the supply at 152 listings, followed by 2-bedroom (43) and 3-bedroom (40) properties, while studios and 4-bedroom units remain relatively scarce.
How is Airbnb revenue calculated in West New York?
The annual and monthly revenue figures for West New York are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how well the listing is operationally managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the West New York market
  • Average daily rate, occupancy, and RevPAN metrics tracked over time
  • Monthly and annual revenue estimates based on trailing 12-month booking data
  • Property size breakdowns covering studios through 4-bedroom configurations
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026; actual market conditions may shift due to regulatory changes, economic factors, or seasonal variations. Local regulations governing short-term rentals can change. Investors should verify current permit requirements and restrictions with municipal authorities before purchasing.

Next Steps

Ready to invest in West New York's short-term rental market? Take action with these resources:

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