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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
West Richland offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
West Richland, WA is a compact but growing short-term rental market with just 25 active Airbnb listings and a notable 89% year-over-year growth in supply. Occupancy sits at 43%, beating the Washington state average of 36%, while the average daily rate of $114 remains well below the $393 state average — positioning it as an affordable entry point. With average annual revenue of $17,130 and average home values around $661,712, investors should weigh the relatively modest revenue against strong occupancy and favorable supply-demand dynamics.
According to Rabbu market data, the West Richland short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 25 |
| Average Daily Rate (ADR) | vs. $393 state avg. | $114 |
| Average Occupancy Rate | vs. 36% state avg. | 43% |
| RevPAN | ADR * Occupancy Rate | $49 |
| Average Monthly Revenue | Historical 12-month average | $1,427 |
| Average Annual Revenue | Historical 12-month average | $17,130 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to West Richland for its above-average occupancy stability, manageable competition from a small listing pool, and favorable supply-demand balance relative to property costs.
Key investment factors
"West Richland presents a moderate opportunity for STR investors who are comfortable with a market still in its early growth phase. The ROI score of 56 reflects a blend of above-average occupancy stability and supply-demand balance offset by a below-average revenue-to-price ratio — meaning cash-on-cash returns may require careful underwriting. Seasonality is meaningful here: July peaks at $1,944 in average monthly revenue while January dips to $874, creating a roughly 2.2x spread between the best and weakest months. Investors who can manage expenses through slower winter months and capitalize on strong summer demand stand to benefit most."
— Rabbu Market Analysis Team
West Richland shows clear seasonality, with revenue peaking at $1,944 in July and bottoming out at $874 in January — a 2.2x spread that investors should plan around. The May-through-August stretch consistently delivers the strongest returns, while a gradual ramp from March through May offers a predictable transition into peak earning season.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$874 |
| February |
|
$925 |
| March |
|
$1,202 |
| April |
|
$1,487 |
| May |
|
$1,768 |
| June |
|
$1,833 |
| July |
|
$1,944 |
| August |
|
$1,849 |
| September |
|
$1,477 |
| October |
|
$1,450 |
| November |
|
$1,257 |
| December |
|
$1,059 |
The available supply data shows 11 one-bedroom listings, which represents the only property size with enough inventory to track. This concentration suggests potential opportunity for investors willing to bring larger multi-bedroom properties to market, where competition may be minimal or nonexistent.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
11 |
One-bedroom properties in West Richland command an ADR of $68, well below the overall market average of $114. This gap hints that larger or higher-end properties (not yet widely tracked) are pulling the market average upward, and investors adding differentiated inventory could capture a pricing premium.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$68 |
One-bedroom units deliver a RevPAN of $41, which reflects their solid 61% occupancy rate applied to the $68 ADR. While modest on a per-night basis, the consistent fill rate means these units generate relatively predictable nightly income compared to what their rate alone might suggest.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$41 |
One-bedroom properties lead with a 61% occupancy rate, substantially above the 43% market-wide average. This strong fill rate signals reliable demand for smaller units, offering investors more predictable cash flow and less exposure to vacant nights throughout the year.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
61% |
One-bedroom listings average $1,154 per month, sitting below the $1,427 market-wide average. The difference suggests that properties with more bedrooms — though too few to track individually — are generating meaningfully higher monthly revenue, which could reward investors who target larger configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,154 |
At $13,853 in average annual revenue, one-bedroom properties underperform the $17,130 market-wide average by roughly $3,300 per year. Investors looking to maximize revenue potential in West Richland may find better returns in two- or three-bedroom properties, provided acquisition costs remain reasonable relative to the incremental income.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$13,853 |
Kitchen and parking are universal at 100% of listings, while washer, dryer, and self check-in each appear in 92% — signaling these are baseline expectations rather than differentiators. Amenities like a workspace (52%), backyard (48%), and patio (44%) offer moderate differentiation, and pet-friendly accommodations at just 20% could represent an underserved niche for hosts looking to stand out.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
100% |
| Dryer |
|
92% |
| Self Check-in |
|
92% |
| Washer |
|
92% |
| Workspace |
|
52% |
| Backyard |
|
48% |
| Patio or Balcony |
|
44% |
| Outdoor Furniture |
|
28% |
| BBQ Grill |
|
24% |
| Pets |
|
20% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | West Richland Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
West Richland's ROI score of 56 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where occupancy stability, growth trends, and supply-demand balance all rate above average — but the revenue-to-price ratio falls below average given $661,712 home values against $17,130 in annual revenue. This means the market rewards investors who can acquire property efficiently or add value through superior amenities and management. Pairing this score with thorough local regulatory research and a realistic cash-flow model will help determine whether the numbers work for your specific investment goals.
Understanding local STR regulations is essential before investing in West Richland. Here's the current regulatory landscape:
West Richland, Washington may require short-term rental operators to obtain a business license or STR permit before listing a property. Investors should verify current registration requirements directly with the City of West Richland and Benton County, as rules in smaller Washington municipalities can evolve quickly.
Common restrictions that may apply include occupancy limits tied to property size, minimum-stay requirements, noise ordinances, and parking mandates. HOA covenants in many West Richland subdivisions may independently restrict or prohibit short-term rentals, so reviewing CC&Rs before purchasing is essential.
Short-term rental hosts in Washington State are generally subject to state sales tax and applicable local lodging taxes. Platforms like Airbnb often collect and remit a portion of these taxes automatically, but operators should confirm their full obligation with the Washington Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in West Richland can provide current regulatory guidance.
Financing an Airbnb investment in West Richland requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, West Richland's STR market is likely to see continued supply growth given the 89% year-over-year increase in listings, though the small base of 25 properties means new entrants can quickly shift competitive dynamics. Seasonal patterns suggest revenue will concentrate in the May–August corridor, with monthly earnings potentially reaching $1,800–$1,950 during peak summer months. Above-average occupancy stability and positive market growth trends point to modest but steady demand, and investors can reasonably expect ADR to hold in the $110–$120 range absent major economic shifts in the Tri-Cities region."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify current rules with municipal and state authorities before investing. Individual property results will vary based on location, condition, management quality, and pricing strategy.
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