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View PropertiesAs of Apr, 27 2026
West Stockbridge, MA is a tiny Berkshires market with just 13 active Airbnb listings and a pronounced seasonal profile that rewards investors who can capitalize on summer demand. The average daily rate of $566 sits close to the $582 state average, but occupancy at 19% trails Massachusetts' 44% average significantly, pointing to a market driven almost entirely by peak-season getaways. Average annual revenue comes in around $76,066, which can work for the right property at the right acquisition price — particularly given the area's appeal as a rural arts-and-nature retreat in western Massachusetts.
According to Rabbu market data, the West Stockbridge short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 13 |
| Average Daily Rate (ADR) | vs. $582 state avg. | $566 |
| Average Occupancy Rate | vs. 44% state avg. | 19% |
| RevPAN | ADR * Occupancy Rate | $105 |
| Average Monthly Revenue | Historical 12-month average | $6,338 |
| Average Annual Revenue | Historical 12-month average | $76,066 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026.
Investors look at West Stockbridge for its ultra-low supply, premium nightly rates, and proximity to Berkshires cultural and outdoor attractions that fuel seasonal demand.
Key investment factors
"West Stockbridge presents a niche opportunity rather than a volume play. The market's strength lies in a dramatic seasonal peak — August revenue is roughly four times the March low — which means investors who can weather quiet winter months stand to earn well during summer and early fall. With only 13 listings and average annual revenue near $76,066, the opportunity is moderate and best suited to investors comfortable with pronounced seasonality and who can secure properties at price points where that revenue translates to healthy returns. Pairing a strong summer pricing strategy with shoulder-season promotions for leaf-peepers and holiday visitors will be key to maximizing annual performance."
— Rabbu Market Analysis Team
West Stockbridge's revenue curve is sharply seasonal: August leads at $12,829 and July follows closely at $12,111, while March bottoms out at $3,190 — a roughly 4× spread between peak and trough. October ($7,296) and September ($6,828) provide a meaningful secondary peak tied to fall foliage, offering investors a longer earning window than summer alone.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$3,786 |
| February |
|
$4,837 |
| March |
|
$3,190 |
| April |
|
$3,191 |
| May |
|
$4,888 |
| June |
|
$6,394 |
| July |
|
$12,111 |
| August |
|
$12,829 |
| September |
|
$6,828 |
| October |
|
$7,296 |
| November |
|
$4,806 |
| December |
|
$5,904 |
The only property size with sufficient data to report is 3-bedroom homes, which account for 5 of the 13 active listings. This concentration suggests 3-bedroom properties are the proven configuration here, though the lack of data on other sizes may signal opportunity for investors willing to test different formats.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
5 |
Three-bedroom properties in West Stockbridge command an average daily rate of $376, which is notably below the market-wide $566 ADR — indicating that larger or more unique properties in the market are likely driving the overall average higher. Investors targeting 3-bedroom homes should price competitively while maximizing amenities to close that gap.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$376 |
Three-bedroom listings deliver a RevPAN of $90, reflecting the combination of a $376 ADR and 24% occupancy. While modest on a per-night basis, this figure translates to roughly $5,144 per month when spread across the calendar, underscoring the importance of peak-season performance.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$90 |
Three-bedroom properties average 24% occupancy, which is slightly better than the market-wide 19% average but still well below state norms. This suggests that while 3-bedroom homes attract relatively more bookings than other configurations in this micro-market, cash-flow stability depends heavily on summer and fall demand.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
24% |
A typical 3-bedroom listing in West Stockbridge brings in approximately $5,144 per month on a trailing 12-month basis. This is below the overall market average of $6,338, reinforcing that higher-end or larger properties in the market are likely outperforming the 3-bedroom segment.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$5,144 |
Three-bedroom properties generate roughly $61,736 in annual revenue, compared to the market-wide average of $76,066. Investors considering this property size should underwrite conservatively and target acquisition prices where $61K–$62K in gross revenue still supports their return targets.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$61,736 |
Parking is universal at 100% of listings, and kitchen, backyard, washer, and dryer each appear in 85%+ of properties — signaling that guests expect a fully equipped home-away-from-home experience. Outdoor-oriented amenities like BBQ grills, patios, and outdoor furniture (all around 77%) further highlight that Berkshires travelers prioritize outdoor living, while premium add-ons like hot tubs (15%) and pools (23%) remain differentiators rather than baseline expectations.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
92% |
| Backyard |
|
85% |
| Dryer |
|
85% |
| Washer |
|
85% |
| BBQ Grill |
|
77% |
| Outdoor Furniture |
|
77% |
| Patio or Balcony |
|
77% |
| Self Check-in |
|
77% |
| Workspace |
|
77% |
| Pets |
|
23% |
| Pool |
|
23% |
| Hot Tub |
|
15% |
| EV Charger |
|
8% |
Understanding local STR regulations is essential before investing in West Stockbridge. Here's the current regulatory landscape:
West Stockbridge and the state of Massachusetts generally require short-term rental operators to register their properties and obtain any locally mandated permits. Investors should verify current requirements directly with the Town of West Stockbridge and the Massachusetts Department of Revenue before listing.
Common STR restrictions in Massachusetts communities can include occupancy caps, minimum-stay requirements, noise ordinances, parking mandates, and limits on the number of permits issued. HOA or neighborhood-specific covenants may impose additional rules, so checking deed restrictions is advisable before purchasing.
Massachusetts imposes a state room occupancy excise tax on short-term rentals, and municipalities may levy an additional local option tax. Platforms like Airbnb often collect and remit these taxes on the host's behalf, but operators should confirm their filing obligations with the state.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in West Stockbridge can provide current regulatory guidance.
Financing an Airbnb investment in West Stockbridge requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, West Stockbridge's revenue trajectory will likely continue to hinge on the July–August corridor, where monthly earnings surpass $12,000. Shoulder months like June, September, and October could see modest ADR gains of 2–4% as the Berkshires' cultural season and fall foliage draw incremental visitors. However, occupancy during winter and early spring will probably remain soft — investors should plan for months below $4,000 in revenue and budget reserves accordingly. Overall demand is estimated to hold steady given the market's limited supply and ongoing appeal to weekend and seasonal travelers from the Boston–New York corridor."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. With only 13 active listings, small sample sizes may cause metrics to fluctuate more than in larger markets.
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