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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Westminster presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Westminster, SC is a small but growing short-term rental market with 30 active Airbnb listings and an average annual revenue of $22,224 per property. The market's proximity to Lake Hartwell and the surrounding Upstate South Carolina countryside drives seasonal leisure demand, though occupancy sits at just 17% — well below the 38% state average. With home values averaging $397,580 and a 143% year-over-year increase in active listings, the market is attracting investor attention, but the rapid supply growth means deal selection matters more than ever.
According to Rabbu market data, the Westminster short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 30 |
| Average Daily Rate (ADR) | vs. $358 state avg. | $221 |
| Average Occupancy Rate | vs. 38% state avg. | 17% |
| RevPAN | ADR * Occupancy Rate | $38 |
| Average Monthly Revenue | Historical 12-month average | $1,852 |
| Average Annual Revenue | Historical 12-month average | $22,224 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Westminster appeals to investors seeking affordable entry into a lakeside leisure market with strong summer demand, though below-average occupancy and fast-rising supply require careful property selection.
Key investment factors
"Westminster represents a competitive opportunity with a clear seasonal tilt. The summer months from June through September account for the lion's share of annual revenue, with July topping out at $3,331 in average monthly earnings, while January and February dip below $650. At 17% average occupancy and $38 RevPAN, the market is still finding its footing compared to state averages — but the rapid growth in listings (up 143% year over year) suggests investors see upside, particularly in lakefront and outdoor-oriented properties. Selective deal sourcing and properties that can command premium nightly rates will be key to generating meaningful returns here."
— Rabbu Market Analysis Team
Westminster shows strong seasonality, with July leading at $3,331 in average monthly revenue and February bottoming out at just $635 — a spread of nearly $2,700. Investors should plan for a concentrated earning season from May through November, with roughly five months carrying the bulk of annual income.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$646 |
| February |
|
$635 |
| March |
|
$1,045 |
| April |
|
$1,536 |
| May |
|
$1,887 |
| June |
|
$2,284 |
| July |
|
$3,331 |
| August |
|
$3,025 |
| September |
|
$2,314 |
| October |
|
$2,196 |
| November |
|
$2,034 |
| December |
|
$1,286 |
Supply is remarkably evenly distributed across bedroom counts, ranging from 6 four-bedroom units to 8 one-bedrooms. This balanced supply means no single property size is dramatically underserved, though the slightly lower count of 4-bedroom listings could represent a niche opportunity given their higher ADR.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
7 |
| 3 bedrooms |
|
7 |
| 4 bedrooms |
|
6 |
ADR rises steadily with property size, from $119 for 1-bedrooms to $308 for 4-bedroom listings — a 159% premium. The jump from 3-bedrooms ($205) to 4-bedrooms ($308) is particularly steep, suggesting strong guest willingness to pay for larger, group-friendly accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$119 |
| 2 bedrooms |
|
$187 |
| 3 bedrooms |
|
$205 |
| 4 bedrooms |
|
$308 |
Four-bedroom properties deliver the highest RevPAN at $37 per available night, while 1-bedrooms follow closely at $33, benefiting from their comparatively stronger occupancy. Two- and 3-bedroom units lag at $29 and $27, respectively, making them the weakest performers on a per-night revenue basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$33 |
| 2 bedrooms |
|
$29 |
| 3 bedrooms |
|
$27 |
| 4 bedrooms |
|
$37 |
One-bedroom listings lead occupancy at 28%, roughly double the rate of 3- and 4-bedroom units (13% and 12%). This inverse relationship between size and occupancy is common in seasonal markets, and investors in larger properties should factor in more vacant nights when modeling cash flow.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
28% |
| 2 bedrooms |
|
16% |
| 3 bedrooms |
|
13% |
| 4 bedrooms |
|
12% |
Three-bedroom properties generate the highest average monthly revenue at $2,421, followed by 4-bedrooms at $2,015. Smaller units earn noticeably less, with 1-bedrooms bringing in $1,477 and 2-bedrooms at $1,296 — highlighting that mid-size properties currently hit the revenue sweet spot in Westminster.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,477 |
| 2 bedrooms |
|
$1,296 |
| 3 bedrooms |
|
$2,421 |
| 4 bedrooms |
|
$2,015 |
Three-bedroom listings lead annual earnings at $29,058, outpacing 4-bedrooms ($24,181) despite lower nightly rates — likely due to slightly better booking frequency. One- and 2-bedroom units trail at $17,724 and $15,561, respectively, making them harder to justify from a pure revenue standpoint unless acquisition costs are proportionally lower.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$17,724 |
| 2 bedrooms |
|
$15,561 |
| 3 bedrooms |
|
$29,058 |
| 4 bedrooms |
|
$24,181 |
Parking and kitchen access are universal at 100% of listings, while outdoor amenities like BBQ grills (80%), outdoor furniture (80%), and backyards (77%) dominate — reflecting the market's leisure and lake-oriented character. Lake access (43%) and waterfront positioning (30%) appear in a meaningful share of listings and likely serve as key differentiators for higher-performing properties.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
100% |
| Dryer |
|
90% |
| Washer |
|
87% |
| BBQ Grill |
|
80% |
| Outdoor Furniture |
|
80% |
| Backyard |
|
77% |
| Self Check-in |
|
73% |
| Patio or Balcony |
|
73% |
| Workspace |
|
50% |
| Lake Access |
|
43% |
| Pets |
|
33% |
| Waterfront |
|
30% |
| Gym |
|
17% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Westminster Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Westminster's ROI Score of 50 out of 100 places it in the Competitive Opportunity band, where strong investor interest meets tighter competition and more selective deal requirements. The revenue-to-price ratio grades as average, while occupancy stability falls below average — reflecting the market's pronounced seasonality and 17% overall occupancy rate. Investors drawn to Westminster's lakeside appeal should pair this data with thorough local regulatory research and focus on properties that can differentiate through amenities, lake access, or superior guest experience.
Understanding local STR regulations is essential before investing in Westminster. Here's the current regulatory landscape:
Short-term rental operators in Westminster, SC may need to obtain a business license or STR permit from Oconee County or the City of Westminster before listing a property. Investors should verify current registration requirements directly with local government offices, as rules can evolve quickly in growing markets.
Common restrictions in South Carolina markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants in lakeside communities may impose additional limitations on short-term rentals, so reviewing any applicable deed restrictions before purchasing is strongly recommended.
South Carolina imposes a state accommodations tax and local hospitality taxes on short-term rentals, and Oconee County may levy additional lodging taxes. Platforms like Airbnb often collect and remit certain taxes on behalf of hosts, but operators should confirm their full tax obligations with a local tax advisor.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Westminster can provide current regulatory guidance.
Financing an Airbnb investment in Westminster requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Westminster's summer peak — when monthly revenue climbs above $3,000 — should continue to anchor returns, though the sharp seasonal drop to around $635 in winter underscores the need for realistic cash-flow planning. The 143% jump in listing count signals rising competition, which could put modest downward pressure on ADR and occupancy unless demand keeps pace. Investors may see ADR hold roughly steady or edge up 1–3%, but occupancy improvements will likely depend on how quickly supply growth stabilizes. Properties with lake access or waterfront positioning should outperform as differentiation becomes increasingly important in a crowded field."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance as of April 2026 and may not capture recent market shifts. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements before purchasing.
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