Wetmore, MI Airbnb Market Data, Statistics, and Occupancy Rates

Wetmore Short-Term Rental Market Overview

Wetmore, MI stands out as a seasonal vacation-rental market in Michigan's Upper Peninsula, where lakefront and outdoor recreation demand drives strong summer bookings. With an ROI score of 78 out of 100 and an above-average revenue-to-price ratio, the market offers compelling returns relative to its modest average home value of $329,366. The 33 active Airbnb listings signal a small but focused supply, and annual revenue averaging $30,073 positions Wetmore as an attractive niche opportunity for investors comfortable with seasonal cash-flow patterns.

Key Market Statistics

According to Rabbu market data, the Wetmore short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Wetmore

Investors are drawn to Wetmore for its favorable revenue-to-price ratio and the reliable summer demand driven by Michigan's Upper Peninsula outdoor recreation and lakefront appeal.

Expert Market Assessment

"Wetmore earns a 'Standout Opportunity' designation with its 78/100 ROI score, powered primarily by above-average revenue-to-price performance and solid occupancy stability. The market's pronounced seasonality — revenue climbs from $866 in April to $5,692 in August before tapering through fall — means investors should model for roughly five high-earning months and plan reserves for the quieter winter and spring periods. With only two property size categories actively listed (2- and 3-bedroom units), the competitive landscape is straightforward and easy to benchmark. Overall, Wetmore rewards investors who can optimize pricing during the summer surge while keeping costs lean during the off-season."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Wetmore

Average revenue by month in Wetmore

Wetmore's revenue peaks sharply in the summer, with August topping out at $5,692 and July close behind at $5,429, while the slowest months — November ($651) and April ($866) — earn roughly one-eighth of peak levels. This pronounced seasonality means investors should expect about 70% of annual revenue to flow in during the June-through-October window.

Active Airbnb listings by property size in Wetmore

The market's 33 active listings are concentrated in just two segments: 2-bedroom units (13 listings) and 3-bedroom units (11 listings). The absence of 1-bedroom, studio, or 4+ bedroom listings could signal either zoning constraints or an untapped niche for investors willing to differentiate.

Average daily rate (ADR) by property size in Wetmore

Three-bedroom properties command a meaningful premium at $299 per night compared to $186 for 2-bedroom units — a 61% increase in ADR for just one additional bedroom. This suggests that families and groups visiting the area are willing to pay significantly more for extra space, making 3-bedroom configurations the stronger pricing play.

Average RevPAN by property size in Wetmore

RevPAN for 3-bedroom properties reaches $98, outpacing 2-bedroom units at $69 by over 40%. After accounting for occupancy, the larger configuration clearly delivers more revenue per available night, reinforcing its appeal as the higher-performing investment tier in Wetmore.

Average occupancy rates by property size in Wetmore

Two-bedroom units hold a slight occupancy edge at 37% versus 33% for 3-bedroom properties, likely reflecting their lower price point attracting a broader range of guests. Despite this 4-percentage-point gap, 3-bedroom listings still generate more total revenue thanks to their substantially higher ADR.

Average monthly revenue by property size in Wetmore

Three-bedroom listings lead monthly revenue at $2,960 — over $1,000 more per month than the $1,928 average for 2-bedroom properties. This 53% revenue premium makes the larger configuration the clear earner, though 2-bedroom units may appeal to investors seeking lower acquisition and operating costs.

Average annual revenue by property size in Wetmore

On an annual basis, 3-bedroom properties generate approximately $35,530 compared to $23,145 for 2-bedroom units, a difference of over $12,000 per year. For investors weighing return potential, the 3-bedroom segment offers the strongest revenue case in Wetmore, provided the additional purchase and maintenance costs are manageable.

Most common amenities for Airbnb listings in Wetmore

Parking (100%), kitchen (97%), and outdoor furniture (85%) are near-universal in Wetmore listings, reflecting a guest base that expects self-catering vacation-cabin experiences. Lake access (52%) and waterfront positioning (42%) appear in roughly half of listings, signaling that proximity to water is a significant differentiator — investors who can secure lakefront properties may command premium rates.

Understanding Wetmore's ROI Score: 78/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Wetmore's ROI score of 78 out of 100 places it in the 'Standout Opportunity' band, driven primarily by an above-average revenue-to-price ratio (40% weight) and above-average occupancy stability (30% weight). The market growth trend scores below average, suggesting that while current fundamentals are strong, listing expansion or rate growth has been modest relative to peers. Investors should pair these metrics with local regulatory research and seasonal cash-flow modeling to build a complete picture before committing capital.

Short-Term Rental Regulations in Wetmore

Understanding local STR regulations is essential before investing in Wetmore. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Wetmore, Michigan, should verify whether Alger County or the state of Michigan requires a permit, registration, or license before listing a property. Local township offices and the Michigan Department of Licensing and Regulatory Affairs are the best starting points for current requirements.

Key Restrictions

Common restrictions that may apply include occupancy limits tied to bedroom count, minimum-stay requirements during certain seasons, noise and quiet-hour ordinances, and parking rules — especially relevant given that 100% of Wetmore listings offer parking. Investors should also check for any HOA covenants or deed restrictions that could limit short-term rental activity in lakefront communities.

Tax Obligations

Michigan imposes a 6% use tax on short-term rental accommodations, and Alger County may levy additional lodging or tourism taxes. Major platforms like Airbnb often collect and remit state taxes on behalf of hosts, but operators should confirm local obligations independently.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Wetmore can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Wetmore's peak summer months — July and August — are expected to remain the primary revenue engines, with monthly earnings likely ranging between $5,000 and $6,000 for an average listing. Off-peak months such as March, April, and November may continue to pull revenue below $1,100, so investors should plan for meaningful seasonal swings. ADR could see modest increases of 2–4% as Upper Peninsula tourism grows, though the below-average market growth trend suggests supply additions may temper gains. Occupancy is estimated to hover around 32–36% on an annual basis, reflecting the area's strong but concentrated demand window."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Wetmore, MI

What is the average Airbnb occupancy rate in Wetmore?

The average occupancy rate for Airbnb listings in Wetmore is currently 34%, which falls below the Michigan state average of 42%. This reflects the market's seasonal nature — demand concentrates heavily in the summer months. Two-bedroom properties slightly outperform at 37% occupancy, while 3-bedroom units average 33%.

How much do Airbnb hosts make in Wetmore?

On average, Airbnb hosts in Wetmore earn approximately $2,506 per month and $30,073 per year based on the trailing 12 months of booking data. Three-bedroom properties tend to earn more, averaging $2,960 monthly ($35,530 annually), while 2-bedroom units bring in about $1,928 per month ($23,145 annually). Revenue varies significantly by season, with August being the strongest month at $5,692 on average.

Is Wetmore a good market for Airbnb investment?

Wetmore scores 78 out of 100 on Rabbu's ROI Score, placing it in the 'Standout Opportunity' category. The market benefits from an above-average revenue-to-price ratio and above-average occupancy stability, making it attractive for investors seeking strong returns relative to property costs. The key consideration is seasonality — the bulk of revenue arrives between June and September — so financial planning should account for quieter months.

What is the average daily rate (ADR) for Airbnb in Wetmore?

The average daily rate in Wetmore is $269, which comes in below the Michigan state average of $350. ADR varies by property size: 2-bedroom listings average $186 per night, while 3-bedroom properties command $299 per night. The lower-than-state-average ADR is offset by the market's favorable home prices, contributing to a strong revenue-to-price ratio.

Are short-term rentals legal in Wetmore?

Short-term rentals operate in Wetmore, MI, as evidenced by the 33 active Airbnb listings currently in the market. However, investors should verify permit requirements, zoning rules, and any applicable regulations with Alger County and Michigan state authorities before purchasing or listing a property. Local rules can change, so confirming compliance with current ordinances is always recommended.

When is peak season for Airbnb in Wetmore?

Peak season in Wetmore runs from June through September, with August delivering the highest average monthly revenue at $5,692 and July close behind at $5,429. The shoulder months of June ($3,153) and September ($3,233) also perform well. The slowest months are April ($866) and November ($651), reflecting the Upper Peninsula's winter quiet period.

How many Airbnbs are there in Wetmore?

As of April 2026, there are 33 active Airbnb listings in Wetmore. The supply is concentrated across two property sizes: 13 two-bedroom listings and 11 three-bedroom listings. Year-over-year listing growth has been significant at 190%, indicating growing investor interest in this market.

How is Airbnb revenue calculated in Wetmore?

The annual and monthly revenue figures for Wetmore are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll up the results to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how well a listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Wetmore, MI market
• Average daily rate, occupancy, and RevPAN trends by property size
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Popular amenity prevalence across active listings to benchmark guest expectations
• Home value data sourced from Zillow Home Value Index (ZHVI) for investment cost context

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Local regulations, zoning requirements, and tax obligations should be independently verified before making investment decisions.