Whitestown, IN Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

59 / 100

Whitestown offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Whitestown Short-Term Rental Market Overview

Whitestown, IN is a small but fast-growing short-term rental market with just 26 active Airbnb listings and a striking 134% year-over-year growth in supply. Despite being an emerging market, hosts here achieve a 54% average occupancy rate — well above the 32% Indiana state average — and earn roughly $18,839 in annual revenue per listing. With average home values around $452,250 and an ADR of $136, Whitestown presents an intriguing entry point for investors looking at suburban Indianapolis-area opportunities.

Key Market Statistics

According to Rabbu market data, the Whitestown short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 26
Average Daily Rate (ADR) vs. $290 state avg. $136
Average Occupancy Rate vs. 32% state avg. 54%
RevPAN ADR * Occupancy Rate $74
Average Monthly Revenue Historical 12-month average $1,569
Average Annual Revenue Historical 12-month average $18,839

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Whitestown

Whitestown's above-average occupancy stability and proximity to the Indianapolis metro area make it a compelling option for investors seeking suburban STR opportunities with manageable competition.

Key investment factors

  • Above-average occupancy rate of 54% compared to 32% statewide, signaling consistent guest demand
  • Rapid 134% year-over-year listing growth indicates rising investor confidence and market momentum
  • Small supply base of just 26 listings offers early-mover advantage before the market becomes saturated
  • Proximity to Indianapolis provides access to corporate travelers, event-goers, and weekend visitors
  • Strong summer seasonality with July revenue peaking at $2,455 creates reliable high-earning months

Expert Market Assessment

"Whitestown earns an "Attractive Opportunity" designation, driven primarily by its above-average occupancy stability and reasonable revenue-to-price dynamics. The market exhibits clear seasonality — July leads at $2,455 in average monthly revenue while March dips to $1,089 — so investors should budget for leaner winter and early spring months. With only 26 active listings dominated by 2-bedroom properties, there's room for differentiation, though the rapid supply growth warrants careful monitoring of demand trends. Overall, this is a market where thoughtful operators can capture solid returns, particularly during the May-through-August peak window."

— Rabbu Market Analysis Team

Understanding Whitestown's ROI Score: 59/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Whitestown Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Whitestown's ROI Score of 59 out of 100 places it in the "Attractive Opportunity" band, indicating meaningful investment potential tempered by some caution-worthy metrics. The score is buoyed by above-average occupancy stability — the market's standout strength — while revenue-to-price ratio, market growth trend, and supply/demand balance all rate as average. Investors should pair these data points with on-the-ground regulatory research and careful property selection to maximize their chances of strong returns.

Short-Term Rental Regulations in Whitestown

Understanding local STR regulations is essential before investing in Whitestown. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Whitestown, Indiana may be required to obtain permits or register their property with local authorities. Investors should verify current STR permit and zoning requirements directly with the Town of Whitestown and Boone County before purchasing a property.

Key Restrictions

Common STR restrictions in Indiana communities can include occupancy limits, minimum stay requirements, noise ordinances, parking mandates, and HOA restrictions that may prohibit or limit rentals. As Whitestown's market is relatively new and growing quickly, regulatory frameworks may evolve, so staying current with local ordinances is essential.

Tax Obligations

STR operators in Indiana are generally subject to state sales tax and county innkeeper's tax on short-term accommodations. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Indiana Department of Revenue and Boone County.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Whitestown can provide current regulatory guidance.

Short-Term Rental Financing for Whitestown

Financing an Airbnb investment in Whitestown requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Whitestown Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Whitestown's STR market is likely to continue expanding as its rapid supply growth reflects rising investor interest. Seasonal patterns suggest summer months will remain the revenue engine, with July historically delivering around $2,455 per listing — nearly double the slower months. Occupancy should hold in the 50–55% range given above-average stability, though the influx of new listings could temper gains if demand doesn't keep pace. Investors entering now may benefit from relatively low competition, but should plan conservatively for ADR growth in the 1–3% range as the market matures."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Whitestown, IN

What is the average Airbnb occupancy rate in Whitestown?
The average Airbnb occupancy rate in Whitestown is currently 54%, which significantly outperforms the Indiana state average of 32%. This above-average occupancy suggests steady guest demand in the area, providing hosts with more consistent booking activity than many other Indiana markets.
How much do Airbnb hosts make in Whitestown?
Airbnb hosts in Whitestown earn an average of $1,569 per month and approximately $18,839 per year based on trailing 12-month booking data. Revenue varies seasonally, with peak earnings around $2,455 in July and lower months like March averaging closer to $1,089. Individual results depend on property quality, pricing strategy, and guest experience.
Is Whitestown a good market for Airbnb investment?
Whitestown scores a 59 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" tier. The market benefits from above-average occupancy stability and a small competitive set of just 26 listings. While the average daily rate of $136 is modest compared to the state average, the strong occupancy rate helps compensate. The 134% year-over-year growth in listings signals growing investor interest, so timing your entry thoughtfully is important.
What is the average daily rate (ADR) for Airbnb in Whitestown?
The average daily rate for Airbnb listings in Whitestown is $136, which is below the Indiana state average of $290. This lower ADR reflects the suburban nature of the market, but is offset by the area's notably higher occupancy rate, resulting in a RevPAN of $74 per available night.
Are short-term rentals legal in Whitestown?
Short-term rentals can be operated in Whitestown, IN, though operators should verify current local regulations, permits, and zoning requirements with the Town of Whitestown and Boone County. Regulations in growing suburban markets can evolve, so it's wise to confirm compliance before investing and to stay informed of any changes to local ordinances.
When is peak season for Airbnb in Whitestown?
Peak season for Airbnb in Whitestown runs from May through August, with July being the strongest month at an average of $2,455 in revenue per listing. June and August also perform well at $1,967 and $2,002 respectively. The slower months tend to be March ($1,089) and January through February (around $1,242–$1,250), so investors should plan cash flow accordingly.
How many Airbnbs are there in Whitestown?
There are currently 26 active Airbnb listings in Whitestown as of April 2026. The market has seen dramatic growth with a 134% year-over-year increase in listings. The vast majority of current inventory consists of 2-bedroom properties, suggesting opportunities for hosts who can offer different property configurations.
How is Airbnb revenue calculated in Whitestown?
The annual and monthly revenue figures for Whitestown are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates for the Whitestown market
  • Historical monthly and annual revenue metrics based on trailing 12-month booking performance
  • Property size breakdowns showing supply distribution and performance by bedroom count
  • Popular amenity data reflecting current guest expectations and competitive standards
  • Home value estimates sourced from Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market conditions as of April 2026; actual results may differ based on property-specific factors and market changes. Local STR regulations may change; investors should independently verify permit requirements and tax obligations before purchasing.

Next Steps

Ready to invest in Whitestown's short-term rental market? Take action with these resources:

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