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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Whitestown offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Whitestown, IN is a small but fast-growing short-term rental market with just 26 active Airbnb listings and a striking 134% year-over-year growth in supply. Despite being an emerging market, hosts here achieve a 54% average occupancy rate — well above the 32% Indiana state average — and earn roughly $18,839 in annual revenue per listing. With average home values around $452,250 and an ADR of $136, Whitestown presents an intriguing entry point for investors looking at suburban Indianapolis-area opportunities.
According to Rabbu market data, the Whitestown short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 26 |
| Average Daily Rate (ADR) | vs. $290 state avg. | $136 |
| Average Occupancy Rate | vs. 32% state avg. | 54% |
| RevPAN | ADR * Occupancy Rate | $74 |
| Average Monthly Revenue | Historical 12-month average | $1,569 |
| Average Annual Revenue | Historical 12-month average | $18,839 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Whitestown's above-average occupancy stability and proximity to the Indianapolis metro area make it a compelling option for investors seeking suburban STR opportunities with manageable competition.
Key investment factors
"Whitestown earns an "Attractive Opportunity" designation, driven primarily by its above-average occupancy stability and reasonable revenue-to-price dynamics. The market exhibits clear seasonality — July leads at $2,455 in average monthly revenue while March dips to $1,089 — so investors should budget for leaner winter and early spring months. With only 26 active listings dominated by 2-bedroom properties, there's room for differentiation, though the rapid supply growth warrants careful monitoring of demand trends. Overall, this is a market where thoughtful operators can capture solid returns, particularly during the May-through-August peak window."
— Rabbu Market Analysis Team
Whitestown's revenue peaks sharply in July at $2,455 and dips to its lowest point in March at $1,089, creating a roughly 2.3x spread between the best and worst months. The May-through-August stretch consistently outperforms the rest of the year, while winter and early spring months hover in the $1,089–$1,296 range, signaling meaningful but manageable seasonality for investors.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,242 |
| February |
|
$1,250 |
| March |
|
$1,089 |
| April |
|
$1,505 |
| May |
|
$1,869 |
| June |
|
$1,967 |
| July |
|
$2,455 |
| August |
|
$2,002 |
| September |
|
$1,249 |
| October |
|
$1,385 |
| November |
|
$1,296 |
| December |
|
$1,525 |
The market's entire reported inventory of 19 listings with size data consists of 2-bedroom properties, making this the dominant — and only tracked — configuration. This concentration may signal an opportunity for investors who can offer larger or smaller units to differentiate from the existing supply.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
19 |
Two-bedroom properties in Whitestown command an average daily rate of $127, which aligns with the market's suburban, value-oriented positioning. With only one property size represented in the data, ADR scaling across bedroom counts isn't observable, but the $127 rate paired with solid occupancy makes for a workable revenue model.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$127 |
Two-bedroom listings generate a RevPAN of $63, reflecting the combination of a $127 ADR and 50% occupancy. While this is a modest per-night yield, the consistency of bookings in this size category supports relatively stable cash flow for investors.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$63 |
Two-bedroom properties maintain a 50% occupancy rate, which is slightly below the overall market average of 54% — suggesting some listings outside the 2-bedroom category may be performing even better. A 50% fill rate provides a solid baseline for revenue planning, though there's room for optimization through pricing and amenity improvements.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
50% |
Two-bedroom units in Whitestown average $1,423 per month in revenue, slightly below the market-wide average of $1,569. This gap hints that other property types in the market may be outperforming the dominant 2-bedroom category on a per-unit basis.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$1,423 |
At $17,085 in annual revenue, 2-bedroom properties offer a straightforward return profile against Whitestown's $452,250 average home value. Investors should carefully evaluate whether the revenue-to-price ratio works for their target returns, especially given acquisition costs in the area.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$17,085 |
Parking and a dedicated workspace are universal at 100% of listings, reflecting the practical needs of guests in this suburban Indiana market — likely a mix of business travelers and families. Kitchen access, in-unit laundry, and self check-in are near-universal at 96%, while pool access (69%) and BBQ grills (62%) are strong differentiators that signal a guest base expecting comfortable, home-like stays.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Workspace |
|
100% |
| Dryer |
|
96% |
| Kitchen |
|
96% |
| Self Check-in |
|
96% |
| Washer |
|
96% |
| Patio or Balcony |
|
77% |
| Pool |
|
69% |
| BBQ Grill |
|
62% |
| Gym |
|
54% |
| Backyard |
|
35% |
| Pets |
|
35% |
| Outdoor Furniture |
|
23% |
| EV Charger |
|
15% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Whitestown Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Whitestown's ROI Score of 59 out of 100 places it in the "Attractive Opportunity" band, indicating meaningful investment potential tempered by some caution-worthy metrics. The score is buoyed by above-average occupancy stability — the market's standout strength — while revenue-to-price ratio, market growth trend, and supply/demand balance all rate as average. Investors should pair these data points with on-the-ground regulatory research and careful property selection to maximize their chances of strong returns.
Understanding local STR regulations is essential before investing in Whitestown. Here's the current regulatory landscape:
Short-term rental operators in Whitestown, Indiana may be required to obtain permits or register their property with local authorities. Investors should verify current STR permit and zoning requirements directly with the Town of Whitestown and Boone County before purchasing a property.
Common STR restrictions in Indiana communities can include occupancy limits, minimum stay requirements, noise ordinances, parking mandates, and HOA restrictions that may prohibit or limit rentals. As Whitestown's market is relatively new and growing quickly, regulatory frameworks may evolve, so staying current with local ordinances is essential.
STR operators in Indiana are generally subject to state sales tax and county innkeeper's tax on short-term accommodations. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with the Indiana Department of Revenue and Boone County.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Whitestown can provide current regulatory guidance.
Financing an Airbnb investment in Whitestown requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Whitestown's STR market is likely to continue expanding as its rapid supply growth reflects rising investor interest. Seasonal patterns suggest summer months will remain the revenue engine, with July historically delivering around $2,455 per listing — nearly double the slower months. Occupancy should hold in the 50–55% range given above-average stability, though the influx of new listings could temper gains if demand doesn't keep pace. Investors entering now may benefit from relatively low competition, but should plan conservatively for ADR growth in the 1–3% range as the market matures."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current market conditions as of April 2026; actual results may differ based on property-specific factors and market changes. Local STR regulations may change; investors should independently verify permit requirements and tax obligations before purchasing.
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