Wildwood, FL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

61 / 100

Wildwood offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Wildwood Short-Term Rental Market Overview

Wildwood, FL presents an attractive short-term rental opportunity backed by a 66% average occupancy rate—well above the 54% state average—and a market-wide ADR of $219. With only 59 active Airbnb listings, the market remains relatively undersupplied, though 53% year-over-year listing growth signals rising investor interest. Average annual revenue of $26,762 against an average home value of $462,635 offers a workable revenue-to-price ratio for investors willing to target the right property size.

Key Market Statistics

According to Rabbu market data, the Wildwood short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 59
Average Daily Rate (ADR) vs. $498 state avg. $219
Average Occupancy Rate vs. 54% state avg. 66%
RevPAN ADR * Occupancy Rate $145
Average Monthly Revenue Historical 12-month average $2,230
Average Annual Revenue Historical 12-month average $26,762

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Wildwood

Wildwood's combination of above-average occupancy, limited current supply, and proximity to central Florida's retirement and recreation corridors makes it a compelling market for STR investors seeking steady cash flow.

Key investment factors

  • Above-average occupancy rate of 66% provides more consistent booking activity than most Florida markets
  • Small listing pool of just 59 active Airbnbs means less direct competition for well-positioned properties
  • Strong winter-spring seasonality driven by snowbird and retiree travel supports premium rates from January through April
  • 3-bedroom properties deliver $33,713 in annual revenue with 70% occupancy, offering the strongest return profile
  • ADR of $219 sits well below the $498 state average, keeping guest price sensitivity manageable while still generating solid income

Expert Market Assessment

"Wildwood earns a 61 out of 100 ROI score, placing it in the "Attractive Opportunity" tier—a market where revenue potential and demand fundamentals align well enough to warrant serious consideration. Seasonality is pronounced: monthly revenue nearly doubles from the September low of $1,570 to the March peak of $3,332, reflecting the market's reliance on winter visitors and spring travelers. Three-bedroom properties are the clear sweet spot, combining the highest occupancy (70%), the strongest RevPAN ($176), and $2,809 in average monthly revenue. Investors should plan for softer summer months but can expect the extended high season from November through April to carry the annual return."

— Rabbu Market Analysis Team

Understanding Wildwood's ROI Score: 61/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Wildwood Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Wildwood's ROI score of 61 out of 100 places it in the "Attractive Opportunity" band, driven primarily by above-average occupancy stability and an average revenue-to-price ratio against the $462,635 median home value. Market growth trend and supply/demand balance both rate as average, reflecting a market that's expanding but not yet oversaturated. Investors should pair these metrics with local regulatory research and property-level analysis to validate whether a specific deal pencils out.

Short-Term Rental Regulations in Wildwood

Understanding local STR regulations is essential before investing in Wildwood. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Wildwood, FL should expect to register or obtain a permit at both the city and state level; Florida requires a state vacation rental license through the Department of Business and Professional Regulation. Investors should verify current permit requirements directly with the City of Wildwood and Sumter County before listing a property.

Key Restrictions

Common restrictions in Florida STR markets include occupancy limits, minimum stay requirements, noise ordinances, and parking mandates. HOA or community deed restrictions may also apply—particularly relevant in Wildwood's many planned communities—so reviewing governing documents before purchase is essential.

Tax Obligations

Florida imposes a state sales tax and a county-level tourist development tax on short-term rental income, which platforms like Airbnb often collect and remit automatically. Hosts should confirm that all applicable taxes are being handled and file any supplemental returns required by Sumter County or the state.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Wildwood can provide current regulatory guidance.

Short-Term Rental Financing for Wildwood

Financing an Airbnb investment in Wildwood requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Wildwood Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Wildwood's strong winter-spring seasonality—peaking around $3,332 in March—should continue to anchor revenue for hosts who price dynamically during snowbird season. Occupancy rates are estimated to hold in the 62–70% range depending on property size, with ADR potentially edging up 2–4% as the market matures. The rapid 53% growth in active listings could moderate rate gains if supply outpaces demand, so investors should monitor new inventory closely. Overall, steady demand fundamentals and above-average occupancy stability suggest the market will remain competitive through 2027."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Wildwood, FL

What is the average Airbnb occupancy rate in Wildwood?
The average Airbnb occupancy rate in Wildwood is currently 66%, which outperforms the Florida state average of 54%. Occupancy varies by property size: 1-bedroom listings average 62%, 2-bedrooms come in at 64%, and 3-bedroom properties lead at 70%. This above-average occupancy suggests healthy and consistent guest demand in the market.
How much do Airbnb hosts make in Wildwood?
Airbnb hosts in Wildwood earn an average of $2,230 per month and $26,762 per year based on trailing 12-month booking data. Earnings scale significantly with property size—1-bedroom units average $14,127 annually, 2-bedrooms bring in around $22,723, and 3-bedroom properties top the market at $33,713 per year. Peak earning months are March ($3,332) and April ($2,815), while September tends to be the slowest at $1,570.
Is Wildwood a good market for Airbnb investment?
Wildwood scores 61 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" category. The market benefits from above-average occupancy stability and a reasonable revenue-to-price ratio relative to the $462,635 average home value. With only 59 active listings and strong winter-spring demand, there's room for well-managed properties to perform competitively. Investors should account for seasonal revenue swings and the rapid 53% year-over-year growth in listings.
What is the average daily rate (ADR) for Airbnb in Wildwood?
The average daily rate for Airbnb listings in Wildwood is $219, significantly below the Florida state average of $498. ADR increases with property size: 1-bedroom listings average $118, 2-bedrooms are at $176, and 3-bedroom properties command $251 per night. The lower ADR compared to coastal Florida markets can actually work in an investor's favor by attracting budget-conscious guests and supporting strong occupancy.
Are short-term rentals legal in Wildwood?
Short-term rentals operate in Wildwood, FL, and the state of Florida has a well-established vacation rental licensing framework through the Department of Business and Professional Regulation. However, local regulations can vary, and investors should verify current permit requirements, zoning rules, and any HOA restrictions directly with the City of Wildwood and Sumter County before purchasing or listing a property.
When is peak season for Airbnb in Wildwood?
Peak season in Wildwood runs from roughly November through April, with March being the single strongest month at $3,332 in average revenue. February ($2,590), December ($2,635), and November ($2,493) also perform well above the annual average. The off-peak period stretches from May through September, with September marking the lowest point at $1,570. This pattern aligns with central Florida's snowbird season and winter travel demand.
How many Airbnbs are there in Wildwood?
There are currently 59 active Airbnb listings in Wildwood as of April 2026. The supply breaks down by size: 6 one-bedroom listings, 20 two-bedroom listings, and 29 three-bedroom listings. Notably, the market has seen 53% year-over-year growth in active listings, indicating increasing investor interest in the area.
How is Airbnb revenue calculated in Wildwood?
The annual and monthly revenue figures for Wildwood are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Wildwood, FL market
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month booking performance
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)
  • Popular amenity prevalence across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the dates noted and may not capture very recent market shifts. Local regulations, HOA rules, and tax requirements vary and should be independently verified before investing.

Next Steps

Ready to invest in Wildwood's short-term rental market? Take action with these resources:

Browse Airbnbs for Sale

Explore active Airbnbs and STR-ready homes in Charlotte with verified income data.

View Properties

Connect with an Agent

Work with specialized agents who've helped investors acquire over $650M in STR properties.

Find an Agent

Connect with a Lender

Qualify for as low as 15% down on a DSCR loan using the rental property's projected income.

Find a Lender
Browse Airbnbs for Sale