Woodstock, GA Airbnb Market Data, Statistics, and Occupancy Rates

Woodstock Short-Term Rental Market Overview

Woodstock, GA is a suburban market northwest of Atlanta with 63 active Airbnb listings generating an average annual revenue of $28,899. While occupancy sits at 38% — notably above the 32% Georgia state average — the average daily rate of $185 comes in well below the $299 state average, and average home values of $636,070 create a tighter revenue-to-price ratio. The 166% year-over-year growth in listings signals strong investor interest, though the rapid supply increase means deal sourcing here needs to be more strategic than in less competitive suburban markets.

Key Market Statistics

According to Rabbu market data, the Woodstock short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Woodstock

Investors are drawn to Woodstock for its proximity to Atlanta's economic engine and above-average occupancy relative to the Georgia market, though tighter margins demand careful property selection.

Expert Market Assessment

"Woodstock registers as a competitive opportunity with an ROI score of 49 out of 100 — a market where demand exists but margins are squeezed by elevated home prices and growing supply. Seasonality is pronounced: July revenue of $3,836 is more than double January's $1,564, so cash reserves for the slower winter months are a must. Four-bedroom properties stand out as the strongest configuration, combining the highest occupancy (47%), the best RevPAN ($100), and annual revenue of $34,617. Investors willing to target larger homes with differentiated amenities have a clearer path to profitability than those competing in the crowded 3-bedroom segment."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Woodstock

Average revenue by month in Woodstock

Woodstock shows clear summer-driven seasonality, with July peaking at $3,836 — roughly 2.4x January's low of $1,564. The May-through-August stretch consistently tops $2,700/month, while winter months hover near $1,500–$1,600, making cash reserve planning essential for investors targeting year-round profitability.

Active Airbnb listings by property size in Woodstock

Three-bedroom homes dominate supply with 25 of the 63 active listings (40%), followed by 1-bedrooms at 16 units. Two-bedroom properties are notably scarce at just 7 listings, which could represent either low demand or an underserved niche worth investigating.

Average daily rate (ADR) by property size in Woodstock

ADR climbs steadily from $119 for 1-bedroom listings to $213 for 4-bedrooms, though the jump from 3-bedrooms ($202) to 4-bedrooms ($213) is modest at just $11. The steepest pricing premium comes between 2-bedrooms ($145) and 3-bedrooms ($202), suggesting the extra room commands meaningful guest value.

Average RevPAN by property size in Woodstock

Four-bedroom properties deliver the strongest RevPAN at $100/night — nearly double the 3-bedroom figure of $62 and well above the market average of $70. Two-bedroom listings lag at just $40/night, reflecting both lower rates and the weakest occupancy in the market.

Average occupancy rates by property size in Woodstock

Occupancy follows an interesting pattern: 4-bedroom (47%) and 1-bedroom (43%) listings stay fullest, while 2-bedrooms trail at just 28% and 3-bedrooms sit at 31%. For investors, the higher occupancy at both ends of the size spectrum suggests distinct demand drivers — budget stays on one end, group accommodations on the other.

Average monthly revenue by property size in Woodstock

Monthly revenue scales with size, ranging from $1,349 for 1-bedroom units up to $2,884 for 4-bedroom properties. The gap between 3-bedrooms ($2,431) and 4-bedrooms ($2,884) represents roughly $450/month in additional revenue, which may justify the higher acquisition cost depending on the property.

Average annual revenue by property size in Woodstock

Four-bedroom listings lead with $34,617 in average annual revenue, more than double the $16,197 earned by 1-bedroom units. Three-bedroom properties generate $29,171 annually, but given their higher supply concentration (25 listings), the 4-bedroom segment at $34,617 with only 10 competing listings offers a more favorable revenue-per-competitor dynamic.

Most common amenities for Airbnb listings in Woodstock

Parking and kitchen amenities are near-universal at 95%, and in-unit laundry (washer 89%, dryer 86%) has become a baseline expectation in this market. Notably, 73% of listings offer a dedicated workspace and 65% allow pets — signaling that Woodstock hosts are catering heavily to families, remote workers, and longer-stay guests rather than purely leisure travelers.

Understanding Woodstock's ROI Score: 49/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Woodstock's ROI score of 49 out of 100 places it in the "Competitive Opportunity" band — a market where investor interest is real but returns require more deliberate strategy. The below-average revenue-to-price ratio is the primary headwind, driven by home values averaging $636,070 against annual revenue of $28,899, while occupancy stability rates as average and both market growth trend and supply/demand balance score below average amid the 166% listing surge. Pairing this data with thorough local regulatory research and targeting higher-performing property sizes like 4-bedrooms can help investors identify deals that outperform the market-level averages.

Short-Term Rental Regulations in Woodstock

Understanding local STR regulations is essential before investing in Woodstock. Here's the current regulatory landscape:

Permit Requirements

The City of Woodstock and Cherokee County in Georgia may require short-term rental permits or business licenses before listing a property. Investors should verify current registration requirements directly with Woodstock city hall and the Cherokee County planning department before acquiring a property.

Key Restrictions

Common restrictions in suburban Georgia markets can include occupancy limits per bedroom, minimum night stays, noise ordinances, and dedicated parking requirements. HOA covenants are particularly relevant in Woodstock's planned communities and may prohibit or limit short-term rentals entirely, so reviewing CC&Rs before purchase is essential.

Tax Obligations

Short-term rental hosts in Georgia are generally subject to state sales tax and local hotel/motel excise taxes, though platforms like Airbnb often collect and remit some of these automatically. Investors should confirm their specific obligations with the Georgia Department of Revenue and any applicable Cherokee County or City of Woodstock tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Woodstock can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Woodstock's short-term rental market is likely to face continued supply growth given the 166% jump in active listings over the past year. Summer will remain the revenue anchor — July alone brought in an average of $3,836 per listing — and we estimate occupancy could settle in the 35–40% range market-wide as new inventory is absorbed. ADR may see modest pressure in the 1–3% range given increasing competition, though 4-bedroom properties with strong RevPAN could buck that trend. Investors entering now should budget conservatively and plan for a market that rewards differentiation over generic listings."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Woodstock, GA

What is the average Airbnb occupancy rate in Woodstock?

The average Airbnb occupancy rate in Woodstock is currently 38%, which sits above the 32% Georgia state average. Occupancy varies significantly by property size — 4-bedroom listings lead at 47%, while 2-bedroom units trail at 28%. Seasonal fluctuations also play a role, with summer months driving the strongest booking activity.

How much do Airbnb hosts make in Woodstock?

Airbnb hosts in Woodstock earn an average of $2,408 per month or approximately $28,899 per year based on trailing 12-month booking data. Revenue varies by property size: 1-bedroom listings average $16,197 annually, while 4-bedroom properties lead with $34,617. Peak months like July can push monthly revenue to $3,836, more than offsetting slower winter periods.

Is Woodstock a good market for Airbnb investment?

Woodstock presents a competitive opportunity with an ROI score of 49 out of 100. The market benefits from above-average occupancy and proximity to Atlanta, but average home values of $636,070 paired with $28,899 in average annual revenue create a below-average revenue-to-price ratio. Investors who target larger properties — particularly 4-bedroom homes — and differentiate with standout amenities are best positioned to generate meaningful returns.

What is the average daily rate (ADR) for Airbnb in Woodstock?

The average daily rate across Woodstock's Airbnb market is $185, which is below the Georgia state average of $299. ADR scales with property size: 1-bedroom listings average $119/night, 2-bedrooms come in at $145, 3-bedrooms at $202, and 4-bedrooms at $213. The relatively modest rates reflect the suburban nature of the market and the competitive pricing environment.

Are short-term rentals legal in Woodstock?

Short-term rentals operate in Woodstock, GA, and there are currently active Airbnb listings in the market. However, local permit requirements, zoning restrictions, and HOA rules can all affect whether a specific property can be legally operated as an STR. Investors should consult the City of Woodstock and Cherokee County planning offices, as well as any applicable homeowners association, before purchasing.

When is peak season for Airbnb in Woodstock?

Peak season in Woodstock runs through the summer months, with July standing out at $3,836 in average revenue — the highest month by a wide margin. May through August all exceed $2,700 in monthly revenue, while January and February represent the softest period at around $1,564–$1,579. The fall shoulder season remains relatively healthy, with October and November averaging $2,418–$2,480.

How many Airbnbs are there in Woodstock?

As of April 2026, there are 63 active Airbnb listings in Woodstock. Three-bedroom properties make up the largest share with 25 listings, followed by 1-bedrooms (16), 4-bedrooms (10), and 2-bedrooms (7). Notably, listings grew 166% year-over-year, indicating rapidly increasing investor and host interest in the market.

How is Airbnb revenue calculated in Woodstock?

The annual and monthly revenue figures for Woodstock are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rates, occupancy rates, and RevPAN metrics across property configurations
• Monthly and annual revenue trends based on trailing 12-month historical booking data
• Amenity prevalence data across active listings to benchmark guest expectations
• Home value data sourced from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, HOA restrictions, and permit requirements may affect your ability to operate a short-term rental and should be independently verified. Data reflects trailing 12-month averages and may not capture very recent market shifts or seasonal anomalies.