Wooster, OH Airbnb Market Data, Statistics, and Occupancy Rates

Wooster Short-Term Rental Market Overview

Wooster, OH presents an attractive short-term rental opportunity for investors looking at smaller Ohio markets with relatively affordable property values. With an average home value of $393,350 and annual revenue averaging $22,862 across 45 active listings, the market offers a compelling entry point — particularly for 2-bedroom properties that lead in both occupancy and revenue. An ADR of $169 sits below the $250 Ohio state average, but above-average occupancy stability helps compensate, making Wooster a market worth a closer look for yield-focused investors.

Key Market Statistics

According to Rabbu market data, the Wooster short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Wooster

Wooster attracts STR investors with its affordable property prices, above-average occupancy stability, and a balanced supply-demand environment that supports reasonable returns relative to acquisition costs.

Expert Market Assessment

"Wooster's STR market earns an ROI score of 59 out of 100, placing it in the "Attractive Opportunity" tier — a market with real upside but some areas to watch. Seasonality is pronounced: July peaks at $2,988 in average monthly revenue while January dips to just $827, a spread that demands careful financial planning for leaner winter months. The 2-bedroom segment stands out as the sweet spot, generating $24,866 in annual revenue with 39% occupancy and the highest RevPAN at $65. Rapid listing growth of 159% year-over-year warrants attention, as increasing supply in a small market could pressure returns if demand doesn't scale proportionally."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Wooster

Average revenue by month in Wooster

Wooster's STR market shows strong seasonality, with July peaking at $2,988 and January bottoming out at just $827 — a 3.6x spread that investors should factor into cash-flow planning. The summer months (June–August) consistently deliver the strongest returns, while fall holds up reasonably well before a sharp winter decline.

Active Airbnb listings by property size in Wooster

One-bedroom listings dominate Wooster's supply with 18 of the 45 active properties, followed by 14 two-bedrooms and just 9 three-bedroom units. The relatively thin supply of 3-bedroom properties could signal either limited demand for larger homes or a potential gap for investors willing to differentiate.

Average daily rate (ADR) by property size in Wooster

ADR increases steadily with size, from $129 for 1-bedrooms to $169 for 2-bedrooms and $183 for 3-bedrooms. The jump from 1-bedroom to 2-bedroom pricing is the most significant at $40 per night, suggesting the second bedroom adds meaningful value in guest perception.

Average RevPAN by property size in Wooster

Two-bedroom properties deliver the strongest RevPAN at $65, outpacing 1-bedrooms at $50 and significantly beating 3-bedrooms at just $35. The steep RevPAN drop for 3-bedroom units — despite their higher ADR — reflects their much lower 20% occupancy, making 2-bedrooms the clear efficiency leader in this market.

Average occupancy rates by property size in Wooster

One-bedroom and 2-bedroom listings both maintain 39% occupancy, well above the market average and nearly double the 20% rate seen for 3-bedroom properties. This occupancy gap suggests that smaller properties align more closely with traveler demand in Wooster, offering more consistent booking activity and cash-flow reliability.

Average monthly revenue by property size in Wooster

Two-bedroom listings top monthly revenue at $2,072, edging out 1-bedrooms at $1,801 and comfortably ahead of 3-bedrooms at $1,641. The combination of solid ADR and strong occupancy gives 2-bedroom properties a clear monthly earnings advantage in the Wooster market.

Average annual revenue by property size in Wooster

On an annual basis, 2-bedroom properties generate $24,866 — roughly $3,200 more than 1-bedrooms ($21,616) and over $5,000 more than 3-bedrooms ($19,692). For investors seeking the best return potential relative to acquisition and operating costs, the 2-bedroom configuration appears to offer the most compelling revenue profile in Wooster.

Most common amenities for Airbnb listings in Wooster

Parking and a full kitchen are virtually table stakes in Wooster at 96% prevalence each, with self check-in close behind at 82%. Outdoor amenities like patios (62%), backyards (60%), and outdoor furniture (51%) are common, signaling that guests value private outdoor space — while premium features like hot tubs (4%) and lake access (2%) remain rare differentiators.

Understanding Wooster's ROI Score: 59/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Wooster's ROI score of 59 out of 100 places it in the "Attractive Opportunity" band, reflecting a market with real potential balanced by some caution flags. Above-average occupancy stability is the standout strength, while the revenue-to-price ratio and supply/demand balance sit at average levels and market growth trend rates below average — largely driven by the rapid influx of new listings. Investors should pair this score with thorough local regulatory research and a realistic financial model that accounts for pronounced seasonality.

Short-Term Rental Regulations in Wooster

Understanding local STR regulations is essential before investing in Wooster. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Wooster, Ohio may be required to obtain a local business permit or registration before listing a property. Investors should verify current requirements directly with the City of Wooster and Wayne County offices, as regulations in smaller Ohio municipalities can evolve.

Key Restrictions

Common STR restrictions in Ohio communities can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may also impose additional limitations on rental activity, so reviewing any deed restrictions or community covenants before purchasing is essential.

Tax Obligations

Ohio imposes a state sales tax on short-term lodging, and some municipalities may levy an additional transient occupancy or lodging tax. Many booking platforms collect and remit these taxes automatically, but hosts should confirm their obligations with Ohio's Department of Taxation and local authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Wooster can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Wooster's STR market is likely to see continued seasonal demand concentrated in the summer months, with July and August driving the strongest returns. The 159% year-over-year growth in active listings signals rising investor interest, though this rapid supply increase could moderate occupancy and ADR gains if demand doesn't keep pace. Investors should anticipate occupancy holding in the 30–35% range annually, with potential for modest ADR increases of 1–3% as the market matures. Monitoring supply growth relative to booking volume will be critical for gauging whether current revenue levels are sustainable."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Wooster, OH

What is the average Airbnb occupancy rate in Wooster?

The average Airbnb occupancy rate in Wooster is currently 33%, which closely tracks the Ohio state average of 34%. Occupancy varies by property size — 1-bedroom and 2-bedroom listings both achieve 39%, while 3-bedroom properties see a lower 20% occupancy rate. These figures reflect trailing 12-month performance across active listings in the market.

How much do Airbnb hosts make in Wooster?

Airbnb hosts in Wooster earn an average of $1,905 per month, or roughly $22,862 per year based on trailing 12-month data. Revenue varies significantly by property size: 2-bedroom listings lead with $2,072 per month ($24,866 annually), followed by 1-bedrooms at $1,801 per month and 3-bedrooms at $1,641 per month. Actual earnings depend on factors like pricing strategy, property quality, and seasonal demand.

Is Wooster a good market for Airbnb investment?

Wooster scores 59 out of 100 on Rabbu's ROI Score, earning an "Attractive Opportunity" designation. The market benefits from above-average occupancy stability and a reasonable revenue-to-price ratio given average home values of $393,350. However, below-average market growth trends and notable seasonality — with summer months earning 3–4x winter revenue — mean investors should plan carefully for off-peak periods and monitor the rapid increase in competing listings.

What is the average daily rate (ADR) for Airbnb in Wooster?

The average daily rate for Airbnb listings in Wooster is $169, which is below the Ohio state average of $250. ADR scales with property size: 1-bedroom listings average $129, 2-bedrooms average $169, and 3-bedrooms command $183 per night. The lower ADR compared to the state average reflects Wooster's positioning as a smaller, more affordable market.

Are short-term rentals legal in Wooster?

Short-term rentals generally operate in Wooster, OH, with 45 active Airbnb listings currently in the market. However, local regulations can change, and operators may need specific permits or business licenses. Investors should check directly with the City of Wooster and review any applicable HOA or deed restrictions before purchasing a property for short-term rental use.

When is peak season for Airbnb in Wooster?

Peak season for Airbnb in Wooster runs from June through August, with July delivering the highest average monthly revenue at $2,988, followed by August at $2,802 and June at $2,469. The shoulder months of September and October still perform well at around $2,000–$2,078. January is the slowest month, averaging just $827 in revenue — roughly a quarter of peak summer earnings.

How many Airbnbs are there in Wooster?

There are currently 45 active Airbnb listings in Wooster as of April 2026. The market is dominated by smaller properties: 18 are 1-bedroom listings, 14 are 2-bedrooms, and 9 are 3-bedrooms. Notably, active listings have grown 159% year-over-year, indicating significant new investor interest in this market.

How is Airbnb revenue calculated in Wooster?

The annual and monthly revenue figures for Wooster are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue benchmarks based on trailing 12-month booking data
• Home value estimates from the Zillow Home Value Index (ZHVI)
• Data from multiple providers combined and cross-referenced for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the date noted and may not capture very recent market shifts. Local regulations, tax requirements, and permit rules are subject to change — always verify with local authorities before investing.