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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
York offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
York, Maine is a classic coastal New England destination where short-term rental demand surges dramatically in summer and sustains modest activity through the shoulder months. With an average annual revenue of $84,336 across 92 active listings and an ADR of $494—well above the $415 state average—the market rewards operators who can capture peak-season bookings. Property values averaging $1,225,303 mean entry costs are significant, but larger homes in particular generate substantial returns during the high season. York earns a 57/100 ROI score, reflecting attractive but not risk-free potential for investors willing to navigate the market's pronounced seasonality.
According to Rabbu market data, the York short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 92 |
| Average Daily Rate (ADR) | vs. $415 state avg. | $494 |
| Average Occupancy Rate | vs. 55% state avg. | 26% |
| RevPAN | ADR * Occupancy Rate | $128 |
| Average Monthly Revenue | Historical 12-month average | $7,028 |
| Average Annual Revenue | Historical 12-month average | $84,336 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
York's premium coastal positioning, strong summer ADR, and above-average occupancy stability make it a compelling—if seasonal—market for vacation rental investors.
Key investment factors
"York presents a moderately strong opportunity for STR investors who can tolerate heavy seasonality. August is the revenue peak at $19,657 per listing on average, roughly ten times the January low of $1,869—so cash reserves for the off-season are essential. The market's above-average occupancy stability and healthy ADR provide a solid foundation, but the below-average supply/demand balance suggests incoming competition could pressure margins. Investors targeting 3- to 4-bedroom properties are particularly well-positioned, as these sizes balance strong occupancy with high nightly rates."
— Rabbu Market Analysis Team
York's revenue curve is extremely seasonal: August tops out at $19,657 and January bottoms at $1,869, a 10x spread that underscores how dependent this market is on summer tourism. The June-through-September window accounts for the lion's share of annual income, so investors need to price aggressively during those months and plan for lean winters.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,869 |
| February |
|
$2,023 |
| March |
|
$2,552 |
| April |
|
$3,609 |
| May |
|
$6,358 |
| June |
|
$9,798 |
| July |
|
$18,294 |
| August |
|
$19,657 |
| September |
|
$8,533 |
| October |
|
$6,045 |
| November |
|
$2,851 |
| December |
|
$2,744 |
Supply is spread relatively evenly, with 1-bedroom units (23) slightly leading, followed by 3-bedrooms (21) and 2-bedrooms (17). The 4-bedroom and 5-bedroom categories have fewer listings (12 and 8 respectively), which may represent a supply gap given their strong revenue performance.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
23 |
| 2 bedrooms |
|
17 |
| 3 bedrooms |
|
21 |
| 4 bedrooms |
|
12 |
| 5 bedrooms |
|
8 |
| 6+ bedrooms |
|
11 |
ADR jumps significantly once you cross the 3-bedroom threshold: 4-bedroom properties command $770 per night, nearly triple the $264 rate for 2-bedroom units. Interestingly, 5-bedroom homes average $670—lower than both 4-bedroom and 6+ bedroom listings at $756—suggesting the sweet spot for premium pricing is at 4 bedrooms or in the largest configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$291 |
| 2 bedrooms |
|
$264 |
| 3 bedrooms |
|
$540 |
| 4 bedrooms |
|
$770 |
| 5 bedrooms |
|
$670 |
| 6+ bedrooms |
|
$756 |
Four-bedroom properties deliver the highest RevPAN at $240, outpacing every other size by a meaningful margin. Three-bedroom ($175), 5-bedroom ($176), and 6+ bedroom ($174) units cluster together in the mid-$170s, while 1- and 2-bedroom listings trail at $56 and $67 respectively, reflecting both lower rates and weaker occupancy.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$56 |
| 2 bedrooms |
|
$67 |
| 3 bedrooms |
|
$175 |
| 4 bedrooms |
|
$240 |
| 5 bedrooms |
|
$176 |
| 6+ bedrooms |
|
$174 |
Three-bedroom properties lead occupancy at 32%, closely followed by 4-bedrooms at 31%, indicating that mid-to-large family-sized homes are the most sought-after configurations in York. One-bedroom units lag at just 19% occupancy, which combined with their lower ADR makes them the weakest performers from a cash-flow consistency standpoint.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
19% |
| 2 bedrooms |
|
26% |
| 3 bedrooms |
|
32% |
| 4 bedrooms |
|
31% |
| 5 bedrooms |
|
26% |
| 6+ bedrooms |
|
23% |
Monthly revenue scales dramatically with size: 6+ bedroom homes average $17,297 per month compared to just $3,802 for 1-bedroom units. Four-bedroom properties also perform strongly at $14,161 monthly, offering a compelling middle ground between the highest revenue tier and more manageable acquisition costs.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$3,802 |
| 2 bedrooms |
|
$3,983 |
| 3 bedrooms |
|
$9,011 |
| 4 bedrooms |
|
$14,161 |
| 5 bedrooms |
|
$10,823 |
| 6+ bedrooms |
|
$17,297 |
Properties with 6+ bedrooms lead annual revenue at $207,568, followed by 4-bedrooms at $169,942 and 5-bedrooms at $129,877. The gap between small and large is stark—1- and 2-bedroom units generate under $48,000 annually, which against York's high home values may make it difficult to achieve competitive returns at smaller scales.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$45,627 |
| 2 bedrooms |
|
$47,805 |
| 3 bedrooms |
|
$108,135 |
| 4 bedrooms |
|
$169,942 |
| 5 bedrooms |
|
$129,877 |
| 6+ bedrooms |
|
$207,568 |
Parking dominates at 98% prevalence, reflecting the car-dependent nature of reaching York's beaches and attractions. Outdoor living features are clearly important to guests—BBQ grills (64%), outdoor furniture (63%), backyards (63%), and patios (58%) all appear in the majority of listings, while beach access (28%) and waterfront (20%) serve as premium differentiators for higher-performing properties.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
98% |
| Kitchen |
|
84% |
| Self Check-in |
|
72% |
| Washer |
|
71% |
| Dryer |
|
70% |
| BBQ Grill |
|
64% |
| Outdoor Furniture |
|
63% |
| Backyard |
|
63% |
| Patio or Balcony |
|
58% |
| Pets |
|
34% |
| Workspace |
|
33% |
| Beach Access |
|
28% |
| Waterfront |
|
20% |
| Hot Tub |
|
16% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | York Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
York's ROI score of 57 out of 100 places it in the 'Attractive Opportunity' band, indicating solid but not exceptional investment potential. The market benefits from above-average occupancy stability and an average revenue-to-price ratio, but the below-average supply/demand balance—driven by 126% year-over-year listing growth—flags rising competition as a risk worth monitoring. Pairing this data with on-the-ground regulatory research and a careful property selection strategy focused on 3- to 4-bedroom homes will help investors make the most of York's seasonal strengths.
Understanding local STR regulations is essential before investing in York. Here's the current regulatory landscape:
Short-term rental operators in York, Maine may be required to register or obtain a permit from the town before listing their property. Investors should verify current requirements directly with the Town of York and the State of Maine, as local regulations can evolve.
Common restrictions in coastal Maine communities include occupancy limits, minimum-stay requirements, noise ordinances, and parking regulations. HOA rules may add additional layers, particularly in condominium or planned developments, and some towns impose caps on the number of STR permits issued.
Short-term rental hosts in Maine are generally required to collect and remit state lodging tax, and platforms like Airbnb often handle collection automatically. Investors should confirm whether any additional local or tourism-related taxes apply in York.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in York can provide current regulatory guidance.
Financing an Airbnb investment in York requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, York's summer-driven demand pattern is expected to remain the primary revenue engine, with July and August likely continuing to deliver monthly revenues in the $18,000–$20,000 range for the average listing. ADR could see modest increases of 1–3% as coastal Maine continues to draw vacation travelers, though the 126% year-over-year growth in active listings suggests new supply may temper occupancy gains. Investors should plan conservatively for winter months, when revenues dip below $2,500, and budget for a cash-flow cycle heavily weighted toward June through September."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify with the Town of York and the State of Maine before investing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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