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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Yulee offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Yulee, FL is an emerging short-term rental micro-market just north of Amelia Island, currently hosting only 21 active Airbnb listings — a notably small supply that has grown 129% year-over-year. With an average annual revenue of $32,315 per listing and home values around $490,927, the market offers an approachable entry point compared to Florida's coastal resort areas. The combination of limited competition and above-average supply/demand balance makes Yulee worth a closer look for investors seeking less saturated Northeast Florida opportunities.
According to Rabbu market data, the Yulee short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 21 |
| Average Daily Rate (ADR) | vs. $498 state avg. | $197 |
| Average Occupancy Rate | vs. 54% state avg. | 47% |
| RevPAN | ADR * Occupancy Rate | $92 |
| Average Monthly Revenue | Historical 12-month average | $2,692 |
| Average Annual Revenue | Historical 12-month average | $32,315 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Yulee for its low competition, proximity to Amelia Island's beaches, and a supply/demand balance that rates above average among comparable markets.
Key investment factors
"Yulee presents a moderate-to-attractive opportunity for STR investors willing to navigate a small, rapidly growing market. Revenue is heavily seasonal — July leads at $5,301 per month while November and January dip below $1,600 — so annual returns depend on capitalizing on the March-through-July peak window. The 62-out-of-100 ROI score reflects average revenue-to-price ratios and occupancy stability, balanced by a favorable supply/demand dynamic that could reward early entrants as the market matures."
— Rabbu Market Analysis Team
Yulee's revenue profile is sharply seasonal: July leads at $5,301, more than four times the January low of $1,259. The March-through-July window accounts for the lion's share of annual earnings, making summer pricing strategy and availability critical for maximizing returns.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,259 |
| February |
|
$2,389 |
| March |
|
$3,995 |
| April |
|
$3,124 |
| May |
|
$2,908 |
| June |
|
$4,001 |
| July |
|
$5,301 |
| August |
|
$2,472 |
| September |
|
$1,705 |
| October |
|
$2,090 |
| November |
|
$1,591 |
| December |
|
$1,476 |
Supply is fairly evenly distributed across 1-bedroom (5 listings), 2-bedroom (7), and 3-bedroom (8) properties, with no single size dominating the market. The relatively balanced breakdown and small total inventory of 21 listings suggest room for additional supply across all configurations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
5 |
| 2 bedrooms |
|
7 |
| 3 bedrooms |
|
8 |
Three-bedroom properties command the highest ADR at $230, while 2-bedrooms surprisingly sit lowest at $146 — below even 1-bedrooms at $185. This pricing dynamic suggests 3-bedroom units capture a premium for space, while the 2-bedroom segment may be more competitive or cater to a budget-conscious traveler segment.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$185 |
| 2 bedrooms |
|
$146 |
| 3 bedrooms |
|
$230 |
Three-bedroom listings deliver the strongest RevPAN at $91 per available night, followed by 2-bedrooms at $79 and 1-bedrooms at $72. The gap between sizes is moderate, but the 3-bedroom advantage is consistent enough to make larger properties the most efficient revenue generators on a per-night basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$72 |
| 2 bedrooms |
|
$79 |
| 3 bedrooms |
|
$91 |
Two-bedroom properties stand out with a 54% occupancy rate, significantly outperforming 1-bedrooms (39%) and 3-bedrooms (40%). For investors prioritizing consistent bookings and cash-flow stability, 2-bedroom units offer the most reliable demand, even though they trail in ADR and total revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
39% |
| 2 bedrooms |
|
54% |
| 3 bedrooms |
|
40% |
Three-bedroom listings earn the most at $2,988 per month, roughly $750 more than both 1-bedroom ($2,239) and 2-bedroom ($2,244) properties, which perform nearly identically. The clear revenue step-up at the 3-bedroom level makes that configuration the strongest monthly earner in Yulee's current market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$2,239 |
| 2 bedrooms |
|
$2,244 |
| 3 bedrooms |
|
$2,988 |
At $35,865 annually, 3-bedroom properties generate roughly 33% more revenue than 1-bedroom ($26,872) and 2-bedroom ($26,931) listings. Investors targeting the highest gross revenue potential in Yulee should focus on 3-bedroom configurations, though acquisition costs and operating expenses should be weighed against this premium.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$26,872 |
| 2 bedrooms |
|
$26,931 |
| 3 bedrooms |
|
$35,865 |
Parking and a kitchen are universal (100% of listings), while self check-in and outdoor furniture each appear in 81% of properties — signaling these are table-stakes amenities in Yulee. Differentiators like lake access (29%), a pool (24%), and pet-friendliness (62%) offer potential ways to stand out, particularly given the outdoor-oriented guest profile this market attracts.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
100% |
| Self Check-in |
|
81% |
| Outdoor Furniture |
|
81% |
| BBQ Grill |
|
76% |
| Washer |
|
76% |
| Dryer |
|
76% |
| Workspace |
|
71% |
| Patio or Balcony |
|
67% |
| Pets |
|
62% |
| Backyard |
|
48% |
| Lake Access |
|
29% |
| Gym |
|
24% |
| Pool |
|
24% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Yulee Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Above average | 15% |
Yulee's ROI score of 62 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where revenue-to-price ratios and occupancy stability are average but offset by an above-average supply/demand balance — only 21 listings serve the area's guest demand. Market growth trends are steady, and the rapid expansion of supply (129% YoY) hasn't yet eroded the favorable competitive dynamics. Investors should pair these data points with local regulatory research and property-level underwriting to confirm that the opportunity aligns with their return targets.
Understanding local STR regulations is essential before investing in Yulee. Here's the current regulatory landscape:
Short-term rental operators in Yulee, FL, which falls within Nassau County, should verify whether a vacation rental license or business tax receipt is required at both the county and state level. Florida requires all vacation rental properties to be licensed through the Department of Business and Professional Regulation (DBPR), so investors should confirm compliance before listing.
Common restrictions in Florida's unincorporated communities like Yulee can include occupancy limits based on property size, noise ordinances, parking requirements, and HOA covenants that may prohibit or limit short-term rentals. Investors should review any applicable deed restrictions, community association rules, and local land-use regulations before purchasing.
Florida imposes a state sales tax and a county tourist development tax on short-term rentals, both of which hosts are responsible for collecting and remitting. Platforms like Airbnb may collect some or all of these taxes on the host's behalf, but operators should verify their specific obligations with the Nassau County Tax Collector.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Yulee can provide current regulatory guidance.
Financing an Airbnb investment in Yulee requires lenders who understand STR income. Rabbu partner lenders offer:
"Given the dramatic 129% year-over-year growth in active listings, Yulee's STR supply is clearly expanding — but with only 21 total properties, the market remains undersupplied relative to its proximity to Amelia Island's tourism draw. Over the next 12–18 months, we estimate ADR could hold steady in the $190–$210 range as new supply is absorbed, while occupancy may settle around 45–50% market-wide. Seasonal revenue swings will likely persist, with summer months continuing to drive the bulk of annual income, so investors should plan cash reserves for the quieter fall and winter stretches."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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