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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Zavalla presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Zavalla, TX is a small East Texas market near Sam Rayburn Reservoir with just 24 active Airbnb listings, making it a niche opportunity for investors targeting lake-oriented getaway demand. The market averages $11,756 in annual revenue per listing against an average home value of $267,755, with a 16% occupancy rate that sits well below the state average of 33%. While year-over-year listing growth of 39% signals rising investor interest, the low occupancy and modest revenue figures suggest this market rewards operators who can differentiate on amenities and guest experience rather than relying on volume alone.
According to Rabbu market data, the Zavalla short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 24 |
| Average Daily Rate (ADR) | vs. $276 state avg. | $204 |
| Average Occupancy Rate | vs. 33% state avg. | 16% |
| RevPAN | ADR * Occupancy Rate | $33 |
| Average Monthly Revenue | Historical 12-month average | $979 |
| Average Annual Revenue | Historical 12-month average | $11,756 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors consider Zavalla for its proximity to Sam Rayburn Reservoir, relatively low home values compared to coastal Texas markets, and the opportunity to capture weekend and seasonal lake-tourism demand.
Key investment factors
"Zavalla presents a competitive but constrained opportunity. The ROI score of 43 out of 100 reflects average revenue-to-price ratios and market growth, tempered by below-average occupancy stability — meaning cash flow can be lumpy across the calendar. Seasonality is noticeable: May ($1,243) and March ($1,101) represent the strongest earning months, while February ($691) marks the softest point. Investors who can capture peak-season demand through compelling lake-oriented properties and manage costs during quieter months will be best positioned to generate returns here."
— Rabbu Market Analysis Team
Zavalla's revenue peaks in May at $1,243 and dips to a low of $691 in February, creating a nearly 2:1 spread between the best and weakest months. Spring and early summer (March through June) represent the core earning window, driven by lake-season demand, while winter months consistently underperform.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,040 |
| February |
|
$691 |
| March |
|
$1,101 |
| April |
|
$1,055 |
| May |
|
$1,243 |
| June |
|
$1,198 |
| July |
|
$875 |
| August |
|
$866 |
| September |
|
$905 |
| October |
|
$983 |
| November |
|
$935 |
| December |
|
$859 |
Supply is remarkably balanced across the three property sizes tracked, with 7 one-bedroom, 6 two-bedroom, and 7 three-bedroom listings. This even distribution means no single size category dominates, though the slightly lower count of 2-bedroom units could represent a modest supply gap for investors to explore.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
7 |
| 2 bedrooms |
|
6 |
| 3 bedrooms |
|
7 |
ADR climbs steadily from $108 for 1-bedroom listings to $215 for 3-bedrooms, roughly doubling across the size spectrum. The jump from 1-bedroom to 2-bedroom ($108 to $187) is especially steep, suggesting the premium for an extra bedroom is well-valued by guests in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$108 |
| 2 bedrooms |
|
$187 |
| 3 bedrooms |
|
$215 |
RevPAN is tightly clustered, with 1-bedroom and 2-bedroom units both at $23 and 3-bedrooms slightly ahead at $28. The modest gap indicates that while larger properties charge more per night, lower occupancy rates largely offset the ADR advantage, making RevPAN relatively flat across sizes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$23 |
| 2 bedrooms |
|
$23 |
| 3 bedrooms |
|
$28 |
One-bedroom listings lead occupancy at 21%, while 2-bedroom (12%) and 3-bedroom (13%) properties trail significantly. This pattern suggests smaller, more affordable units attract more frequent bookings — likely solo travelers or couples — while larger properties depend on less frequent group or family stays.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
21% |
| 2 bedrooms |
|
12% |
| 3 bedrooms |
|
13% |
Two-bedroom listings generate the highest average monthly revenue at $981, edging out 1-bedrooms ($802) and notably outpacing 3-bedrooms ($711). The 2-bedroom sweet spot balances a strong ADR of $187 with enough booking frequency to top both smaller and larger configurations on a monthly basis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$802 |
| 2 bedrooms |
|
$981 |
| 3 bedrooms |
|
$711 |
At $11,773 annually, 2-bedroom properties deliver the strongest return potential in Zavalla, followed by 1-bedrooms at $9,633 and 3-bedrooms at $8,532. Investors seeking the best revenue-per-property outcome in this market should focus on the 2-bedroom segment, which benefits from a favorable balance of rate and demand.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$9,633 |
| 2 bedrooms |
|
$11,773 |
| 3 bedrooms |
|
$8,532 |
Parking (100%), kitchen (96%), and BBQ grill (92%) are near-universal across Zavalla listings, reflecting the outdoor, self-service expectations of lake-destination guests. Lake access appears in 63% of listings and likely serves as a key differentiator — properties without it may struggle to compete for bookings in this recreation-focused market.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
96% |
| BBQ Grill |
|
92% |
| Self Check-in |
|
83% |
| Outdoor Furniture |
|
71% |
| Backyard |
|
67% |
| Washer |
|
67% |
| Lake Access |
|
63% |
| Dryer |
|
58% |
| Pets |
|
58% |
| Patio or Balcony |
|
54% |
| Workspace |
|
29% |
| Waterfront |
|
21% |
| Beach Access |
|
8% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Zavalla Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Zavalla's ROI score of 43 out of 100 places it in the 'Competitive Opportunity' band, reflecting average revenue-to-price ratios and market growth but below-average occupancy stability. The balanced supply/demand dynamics and steady growth trend are encouraging, yet the soft occupancy signals that returns are highly dependent on effective pricing and seasonal management. Pairing this data with thorough local regulatory research and a strong amenity strategy will help investors determine whether a Zavalla property pencils out.
Understanding local STR regulations is essential before investing in Zavalla. Here's the current regulatory landscape:
Short-term rental operators in Zavalla and Angelina County, Texas may need to register or obtain permits depending on local ordinances. Investors should verify current requirements with the City of Zavalla and Angelina County authorities before listing a property.
Common STR restrictions in Texas communities can include occupancy limits, noise ordinances, parking requirements, and minimum-stay rules. HOA covenants may impose additional limitations, particularly in lakeside developments, so reviewing deed restrictions is an important step in due diligence.
Texas requires short-term rental operators to collect and remit state hotel occupancy tax, and Angelina County or local jurisdictions may impose additional lodging taxes. Many booking platforms collect and remit state-level taxes automatically, but hosts should confirm local obligations are covered as well.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Zavalla can provide current regulatory guidance.
Financing an Airbnb investment in Zavalla requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Zavalla's short-term rental market is likely to remain seasonal and competitive, with peak revenues concentrated in the spring and early summer months. Given the 39% year-over-year growth in active listings, occupancy rates could face additional pressure unless demand keeps pace — investors should anticipate occupancy staying in the 14–18% range. ADR may hold steady or see modest 1–3% increases as the market matures, but selective deal sourcing and strong amenity packages will be essential to outperform the market average."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of April 2026; actual results may shift as supply and demand evolve. Local regulations, HOA restrictions, and tax obligations vary and should be independently verified before investing.
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