Florida is home to many thriving short-term rental markets, but identifying the top-performing cities can be overwhelming, especially when combing through data from countless locations across the state.
To simplify this process, we analyzed data from markets statewide and compiled a list of the top 20 cities for investors and landlords seeking potentially high-return rental properties in the coming year.
As always, we recommend thorough underwriting and analysis of any prospective property and a review of local short-term rental regulations before making any investment decisions.
How We Created This List
First, we looked at all Airbnb listings in Florida that met the following criteria as of December 2024:
- Average Rating: 4.8 stars and above
- Guest Review Count: Minimum of 10
- Average Daily Rate: $1 (minimum) to $2,000 (maximum)
- Occupancy Rate: 1% (minimum) to 99% (maximum)
- Property Size: 1 to 10 bedrooms
- Property Type: Entire homes
We did this to eliminate Airbnb listings from our analysis that fall outside of what we consider "realistic" situations. This left us with a total of 44,918 Airbnb listings across the state of Florida to work with.
Next, we grouped these listings by city and eliminated markets that didn't have at least 75 Airbnb listings meeting the above criteria. We took this step to avoid outlier cities we felt didn't have enough data to be considered at this current time. This left us with 94 cities in Florida to rank.
Then, we needed to arrive at a gross yield number for each of our remaining cities in order to create our rankings. We did this by taking the average annual Airbnb revenue for each city and combining it with the cities median property value (from Zillow as of November 2024) to calculate our gross yield for each city.
Finally, we ordered the cities by highest gross yield.
The Top 20 STR Markets in Florida
1. Fort Walton Beach, FL
Fort Walton Beach, FL, is a hotspot for real estate investors seeking short-term rental properties with strong rental income potential. Known for its stunning white-sand beaches and the family-friendly Gulfarium Marine Adventure Park, this coastal city attracts tourists year-round. Events like the Billy Bowlegs Pirate Festival and proximity to Eglin Air Force Base drive steady tourism. As one of the best places for vacation homes, Fort Walton Beach's vibrant short-term rental market offers good potential for cash flow, making it ideal for Airbnb hosts and real estate investing.
Key STR Metrics:
- Average Gross Yield: 14.5%
- Average Property Value: $510,242 (as of November 2024)
- Average Annual Revenue: $73,794 (past 12 months)
- Average Occupancy Rate: 43% (past 12 months)
- Qualifying Airbnbs: 427 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 101%
Find Airbnbs For Sale in Fort Walton Beach, FL →
2. Deerfield Beach, FL
Deerfield Beach, FL, is a prime location for short-term rental markets in 2024, offering a blend of attractions and a thriving real estate market that attracts vacation homes and investment property seekers. Tourists flock to its pristine beaches, the Deerfield Beach Fishing Pier, and Quiet Waters Park. Sports enthusiasts enjoy visiting for the renowned Florida Renaissance Festival and local sports events. Real estate investors find good returns and cash flow with short-term rental properties here, as increasing demand from visitors ensures lucrative rental income for Airbnb hosts.
Key STR Metrics:
- Average Gross Yield: 13.5%
- Average Property Value: $502,092 (as of November 2024)
- Average Annual Revenue: $67,736 (past 12 months)
- Average Occupancy Rate: 44% (past 12 months)
- Qualifying Airbnbs: 207 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 69%
Find Airbnbs For Sale in Deerfield Beach, FL →
3. Davenport, FL
Davenport, FL stands out as a prime location in the short-term rental market for 2024, offering vacation homes that promise good returns and strong cash flow. Nestled near Orlando, Davenport acts as a gateway to top attractions like Walt Disney World and Universal Studios, drawing tourists year-round. With its proximity to championship golf courses and the scenic Ridge Scenic Highway, it's a favorite among sports enthusiasts. The area's annual events and festivals enhance its appeal, making it an ideal spot for real estate investors looking for lucrative rental income in vacation rentals or Airbnb properties.
Key STR Metrics:
- Average Gross Yield: 12.9%
- Average Property Value: $457,307 (as of November 2024)
- Average Annual Revenue: $59,123 (past 12 months)
- Average Occupancy Rate: 47% (past 12 months)
- Qualifying Airbnbs: 1,862 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 72%
Find Airbnbs For Sale in Davenport, FL →
4. Spring Hill, FL
Spring Hill, FL is a hidden gem for real estate investors seeking lucrative short-term rental properties. Known for its picturesque landscapes and proximity to attractions like Weeki Wachee Springs State Park, which features live mermaid shows, it attracts tourists year-round. Basketball fans can catch Spring Hill's local sports events, while seasonal festivals add to its charm. The real estate market here offers promising opportunities for vacation homes and Airbnb hosts to capitalize on high rental income, making it one of the best places for real estate investing in 2024.
Key STR Metrics:
- Average Gross Yield: 12.9%
- Average Property Value: $393,217 (as of November 2024)
- Average Annual Revenue: $50,624 (past 12 months)
- Average Occupancy Rate: 45% (past 12 months)
- Qualifying Airbnbs: 219 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 95%
Find Airbnbs For Sale in Spring Hill, FL →
5. Largo, FL
Largo, FL offers a vibrant short-term rental market with attractions that entice visitors year-round. Real estate investors find this area appealing due to its proximity to beautiful Gulf Coast beaches and hotspots like Largo Central Park and the Florida Botanical Gardens. Tourists enjoy events such as the Largo Cultural Center concerts and Pinellas Trail explorations. With a favorable housing market, vacation rentals and Airbnb properties here promise a good return, attracting vacation homes seekers and tourism-driven cash flow opportunities for investors.
Key STR Metrics:
- Average Gross Yield: 12.8%
- Average Property Value: $491,554 (as of November 2024)
- Average Annual Revenue: $62,866 (past 12 months)
- Average Occupancy Rate: 50% (past 12 months)
- Qualifying Airbnbs: 324 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 69%
Find Airbnbs For Sale in Largo, FL →
6. Haines City, FL
Haines City, FL is a hidden gem for short-term rental market investors, boasting proximity to top attractions like Walt Disney World and LEGOLAND Florida. Known for its vibrant real estate market, it's an ideal spot for vacation rentals that promise good return and steady cash flow. The area hosts exciting events like Ribs on the Ridge and Thunder on the Ridge, attracting numerous tourists. With its growing popularity, real estate investors find Haines City perfect for investment properties. Being an AirBnB host here guarantees a high rental income as guests flock in year-round.
Key STR Metrics:
- Average Gross Yield: 12.6%
- Average Property Value: $364,912 (as of November 2024)
- Average Annual Revenue: $46,045 (past 12 months)
- Average Occupancy Rate: 45% (past 12 months)
- Qualifying Airbnbs: 89 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 59%
Find Airbnbs For Sale in Haines City, FL →
7. Seminole, FL
Located in Pinellas County, Seminole, FL is a hidden gem for real estate investors seeking a strong short-term rental market. Home to attractions like the renowned Seminole City Center and nearby pristine beaches, it offers a perfect getaway for tourists. Sports enthusiasts can enjoy local events, while annual festivals draw visitors year-round. The robust housing market ensures investment properties can yield a good return and rental income. With its mix of leisure attractions and strategic location, Seminole is ideal for those exploring vacation homes as sustainable Airbnb hosts.
Key STR Metrics:
- Average Gross Yield: 12.6%
- Average Property Value: $595,380 (as of November 2024)
- Average Annual Revenue: $75,108 (past 12 months)
- Average Occupancy Rate: 49% (past 12 months)
- Qualifying Airbnbs: 186 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 75%
Find Airbnbs For Sale in Seminole, FL →
8. Pensacola, FL
Pensacola, FL is a prime destination for real estate investors targeting the short-term rental market in 2024. Known for its stunning white-sand beaches, Pensacola attracts tourists year-round, offering great potential for vacation rentals. Visitors can enjoy attractions such as the National Naval Aviation Museum and the vibrant downtown area. Sports enthusiasts flock to Blue Wahoos games, while cultural events like the Pensacola Seafood Festival draw crowds. With strong tourism, investing in vacation homes here can yield solid rental income and good return on investment.
Key STR Metrics:
- Average Gross Yield: 12.5%
- Average Property Value: $424,223 (as of November 2024)
- Average Annual Revenue: $52,966 (past 12 months)
- Average Occupancy Rate: 42% (past 12 months)
- Qualifying Airbnbs: 900 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 72%
Find Airbnbs For Sale in Pensacola, FL →
9. Key West, FL
Key West, FL is a vibrant destination in the short-term rental market, offering real estate investors great opportunities in vacation rentals. With its stunning beaches, lively Duval Street, and historic sites like Ernest Hemingway's home, it's an attraction hub for tourists. The city hosts events like Fantasy Fest and powerboat races, enticing guests year-round. As an Airbnb host, you can benefit from high rental income, thanks to the housing market's demand for vacation homes. Key West is among the best places for investment property, promising good returns and cash flow.
Key STR Metrics:
- Average Gross Yield: 11.4%
- Average Property Value: $1,925,652 (as of November 2024)
- Average Annual Revenue: $219,856 (past 12 months)
- Average Occupancy Rate: 48% (past 12 months)
- Qualifying Airbnbs: 303 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 117%
Find Airbnbs For Sale in Key West, FL →
10. Pompano Beach, FL
Pompano Beach, FL, a vibrant destination for tourism and real estate investors, is ideal for short-term rental properties. Known for pristine beaches, thriving arts scene, and attractions like Pompano Beach Pier, it attracts tourists year-round. Sporting events and festivals, such as the Pompano Beach Seafood Festival, enhance its appeal. This booming housing market offers excellent opportunities for vacation homes and STRs, promising good returns and cash flow for real estate investors exploring the short-term rental market.
Key STR Metrics:
- Average Gross Yield: 10.9%
- Average Property Value: $623,146 (as of November 2024)
- Average Annual Revenue: $67,963 (past 12 months)
- Average Occupancy Rate: 40% (past 12 months)
- Qualifying Airbnbs: 526 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 71%
Find Airbnbs For Sale in Pompano Beach, FL →
11. Homosassa, FL
Homosassa, FL, offers an enticing short-term rental market for real estate investors seeking good returns. Known for its lush natural attractions like the Homosassa Springs Wildlife State Park and the Crystal River, it's a prime spot for vacation rentals and Airbnb hosts aiming to tap into the vibrant tourism scene. The area hosts events such as the Homosassa Seafood Festival, drawing thousands of visitors. Its rich fishing and boating locales make it ideal for vacation home buyers eyeing solid rental income and cash flow opportunities.
Key STR Metrics:
- Average Gross Yield: 10.9%
- Average Property Value: $442,904 (as of November 2024)
- Average Annual Revenue: $48,223 (past 12 months)
- Average Occupancy Rate: 41% (past 12 months)
- Qualifying Airbnbs: 104 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 83%
Find Airbnbs For Sale in Homosassa, FL →
12. Panama City, FL
Panama City, FL, is a top destination for short-term rentals, boasting stunning beaches and a vibrant tourism scene. Attractions like Pier Park and St. Andrews State Park draw visitors year-round, while events like the Pirates of the High Seas Festival and the Panama City Beach Marathon enhance its allure. This bustling vacation spot offers real estate investors a lucrative market for vacation homes with promising rental income potential. As an Airbnb host in Panama City, you'll benefit from a diverse pool of tourists seeking quality short-term rental properties for their stay.
Key STR Metrics:
- Average Gross Yield: 10.8%
- Average Property Value: $399,921 (as of November 2024)
- Average Annual Revenue: $43,020 (past 12 months)
- Average Occupancy Rate: 41% (past 12 months)
- Qualifying Airbnbs: 738 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 91%
Find Airbnbs For Sale in Panama City, FL →
13. Hallandale, FL
Hallandale, FL is a prime location for real estate investors exploring the short-term rental market. Known for its stunning beaches and vibrant attractions like Gulfstream Park and the Big Easy Casino, it draws countless tourists. These attractions, alongside special events and proximity to Miami, make it ideal for vacation homes and STR properties. With strong rental income potential, Hallandale offers a good return for Airbnb hosts and promises excellent cash flow, making it one of Florida's best places for real estate investing.
Key STR Metrics:
- Average Gross Yield: 10.7%
- Average Property Value: $533,980 (as of November 2024)
- Average Annual Revenue: $57,248 (past 12 months)
- Average Occupancy Rate: 41% (past 12 months)
- Qualifying Airbnbs: 178 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 81%
Find Airbnbs For Sale in Hallandale, FL →
14. Kissimmee, FL
Kissimmee, FL, is a prime destination for real estate investors seeking lucrative short-term rental properties. Nestled near Orlando's world-famous attractions like Walt Disney World, Universal Studios, and SeaWorld, it draws millions of tourists annually, ensuring strong rental income potential. The vibrant local scene hosts unique events like the Osceola County Fair and has sports teams that amplify its appeal. Boasting a booming short-term rental market, Kissimmee offers excellent opportunities to capitalize on the high demand for vacation homes and airbnb stays, promising good returns and cash flow.
Key STR Metrics:
- Average Gross Yield: 10.7%
- Average Property Value: $499,302 (as of November 2024)
- Average Annual Revenue: $53,467 (past 12 months)
- Average Occupancy Rate: 48% (past 12 months)
- Qualifying Airbnbs: 3,966 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 75%
Find Airbnbs For Sale in Kissimmee, FL →
15. Crystal River, FL
Crystal River, FL is a thriving hub for short-term rental properties, making it one of the best places for real estate investors in 2024. Known as the "Home of the Manatee," Crystal River lures tourists with its natural springs, inviting visitors to experience swimming with these gentle giants. The local short-term rental market benefits from attractions like Three Sisters Springs and the Crystal River Archaeological State Park. The area also hosts the annual Manatee Festival, drawing in crowds that promise high rental income and solid cash flow for investors.
Key STR Metrics:
- Average Gross Yield: 10.6%
- Average Property Value: $509,914 (as of November 2024)
- Average Annual Revenue: $54,205 (past 12 months)
- Average Occupancy Rate: 44% (past 12 months)
- Qualifying Airbnbs: 123 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 117%
Find Airbnbs For Sale in Crystal River, FL →
16. Fort Pierce, FL
Fort Pierce, FL, is a burgeoning spot in the short-term rental market, perfect for real estate investing. Known for its picturesque beaches and attractions like the Sunrise Theatre and Navy SEAL Museum, it attracts tourists seeking both relaxation and adventure. Fort Pierce also hosts events like the Saturday Farmers Market and the Offshore Fishing Tournament, drawing visitors year-round. With such robust tourism, the area promises good rental income and cash flow for real estate investors, making it one of the best places for Airbnb hosts to capitalize on vacation rentals.
Key STR Metrics:
- Average Gross Yield: 10.4%
- Average Property Value: $392,041 (as of November 2024)
- Average Annual Revenue: $40,880 (past 12 months)
- Average Occupancy Rate: 36% (past 12 months)
- Qualifying Airbnbs: 174 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 133%
Find Airbnbs For Sale in Fort Pierce, FL →
17. Palm Coast, FL
Palm Coast, FL, is a vibrant destination for real estate investors eyeing the short-term rental market, with vacation homes offering promising rental income potential. Known for its pristine beaches, the area attracts tourists with attractions like Washington Oaks Gardens State Park and the Palm Harbor Golf Club. Events such as the annual Seafood Festival and the Palm Coast Songwriters Festival draw visitors year-round, making it one of the best places for Airbnb hosts. With a strong housing market, investors find good returns and cash flow opportunities in this thriving vacation rentals hotspot.
Key STR Metrics:
- Average Gross Yield: 10.4%
- Average Property Value: $498,854 (as of November 2024)
- Average Annual Revenue: $51,697 (past 12 months)
- Average Occupancy Rate: 41% (past 12 months)
- Qualifying Airbnbs: 290 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 105%
Find Airbnbs For Sale in Palm Coast, FL →
18. Winter Haven, FL
Winter Haven, FL, is a compelling spot for short-term rental properties, attracting a steady stream of tourists with its world-famous LEGOLAND Florida Resort and over 50 picturesque lakes perfect for watersports and fishing enthusiasts. The city's vibrant tourism scene is enhanced by seasonal events like the Chain of Lakes Spring Bash and its proximity to professional sports teams in nearby Orlando. For Airbnb hosts, Winter Haven offers a thriving short-term rental market promising good return on investment and rental income, making it an appealing destination for real estate investors.
Key STR Metrics:
- Average Gross Yield: 10.3%
- Average Property Value: $370,481 (as of November 2024)
- Average Annual Revenue: $38,014 (past 12 months)
- Average Occupancy Rate: 37% (past 12 months)
- Qualifying Airbnbs: 103 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 109%
Find Airbnbs For Sale in Winter Haven, FL →
19. Palm Bay, FL
Palm Bay, FL is an enticing destination for real estate investors seeking lucrative opportunities in the short-term rental market. Known for its beautiful beaches and proximity to the Indian River Lagoon, this city attracts tourists and vacation home seekers alike. Visitors can explore the scenic Turkey Creek Sanctuary and enjoy eco-tours or catch events at the Palm Bay Regional Park. With a growing tourism sector, investing in vacation rentals here promises good returns, making it one of the best places for steady rental income and cash flow.
Key STR Metrics:
- Average Gross Yield: 10.1%
- Average Property Value: $366,972 (as of November 2024)
- Average Annual Revenue: $37,222 (past 12 months)
- Average Occupancy Rate: 35% (past 12 months)
- Qualifying Airbnbs: 94 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 121%
Find Airbnbs For Sale in Palm Bay, FL →
20. Daytona Beach, FL
Daytona Beach, FL is a vibrant hub for real estate investors seeking a lucrative short-term rental market. Known for its stunning beaches and the famous Daytona International Speedway, it draws tourists year-round. This thriving tourism destination also hosts events like Bike Week and Biketoberfest, offering excellent cash flow opportunities for vacation rental properties. With attractions such as the Daytona Lagoon and easy access to natural parks, vacation homes here promise continuous rental income for savvy investors and Airbnb hosts.
Key STR Metrics:
- Average Gross Yield: 10.0%
- Average Property Value: $416,814 (as of November 2024)
- Average Annual Revenue: $41,677 (past 12 months)
- Average Occupancy Rate: 39% (past 12 months)
- Qualifying Airbnbs: 510 (as of December 2024)
- Year-Over-Year Growth in Airbnbs: 72%
